Had a frame replacement and got the 2019 Emonda SL, an incredibly stunning frameset and a significant upgrade on the frame I started out with. Not all the components would transfer over but Trek covered the cost of new ones and with expensive top line products too. Bike was assembled quickly; from taking the damaged bike in to getting a new bike was a little over a week; amazing. The service I received from Trek and my local dealer (Shrewsbury) was exceptional. The whole process was handled efficiently and painlessly and the end result is a very satisfied customer. It's nice when the frame warranty commitment is honoured, because this is a solid reason for buying Trek, it gives you a certain peace of mind. I will be a Trek customer for life. Thanks to everybody.
I also like Trek for the Duotrap integration, a seamless and very efficient method that works 100% of the time. Not like strap-on sensors that can come out of alignment. Additionally, Trek are an innovative company that are not afraid to experiment and challenge the accepted notions of bike design and construction.