I've worked with another major licensing firm in the past and have generally been very disappointed in their customer service and fee structure. So very glad for the referral from my musician friend, Tom Brusky, to give Easy Song Licensing a try. I had a bunch of questions, and Cera replied quickly, professionally, and without the slightest hint of irritation :) I don't like paying fees in general, and ESL offers several ways to keep fees to a minimum, meaning I can create the music I want to create and not have to worry about renewing licenses year after year for songs that aren't getting downloaded a lot. In fact, one of their add-ons allows for fee-free license refills for life for the same project in the same format. I was glad to pay a little extra up front for that. Thank you, Easy Song Licensing, for making the licensing process as straightforward and painless as possible!