John Smedley is delighted to announce its partnership with British mural artist melissawhiteuk, as we proudly mark our 240th anniversary.
Unveiled at londoncraftweek 2024, the collaboration is a celebration of legacy and longevity, paying homage to the artisanship, heritage, and hand work that defines our company and core values. The mural is a visual storytelling, showcasing over seventy distinct references from John Smedley’s history, from the merino sheep and Sea Island cotton plants we source our finest fibres from, to the babbling brook that powers the mill, which appears rippled with delicate stitches. Set against a backdrop of the undulating Lea Mills countryside, which is peppered with gentle dry-stone walls, each meaningful illustration is an individual strand that forms part of the wider John Smedley narrative — a pictorial guide that, when woven together, creates a tapestry-like history, much like one of our signature knits.
Learn more about this special collaboration via the link in our bio.
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