In today's #ForwardThinkingFriday, our Executive Director of the Americas, Eric Lee, spotlights the $150 billion problem no brand can afford to ignore: sizing. With 53% of returns in 2023 tied directly to poor fit, it's clear the old way of doing things no longer works.
Alvanon’s latest innovations—including proprietary algorithmic tools, phygital size standards, digital avatars, and AI-powered e-commerce—are helping brands design smarter, reduce waste, and build stronger connections with their consumers. In today’s market, size isn’t just a number—it must be a strategy.
#FTF #alvanon #alvanoneducation #fashioninnovation #sizingisloyalty #sizing #fashionsizing #fashionwaste