It's been a major year for Certilogo, with significant accomplishments in 2024. We have achieved major milestones, including launching a full collection of Digital Product Passports (DPP), embedding the "click to resell" service, and building on valuable existing brand and institutional partnerships with The National Chamber for Italian Fashion, the European Fashion Alliance, the Fashion Council Germany, and the Monitor For Circular Fashion.
Key highlights include:
> Secure Digital Product Passport Integration: Certilogo worked with several fashion and luxury brands to help integrate future-proof Digital Product Passport solutions that provide transparency and sustainability in the fashion industry.
> Innovating the Circular Fashion Economy: In collaboration with eBay, Certilogo introduced a "Resell on eBay" feature embedded in the Digital Product Passport for Save The Duck products promoting product circularity and sustainability.
> Consumer Engagement and Brand Protection: Our team continued valuable work to enhance consumer engagement through the Certilogo Secure by Design authentication platform, which has been instrumental in protecting brand value and combating counterfeit products.
> Engaging with Leading Fashion and Luxury Brands: We worked with experts from Business of Fashion and The National Chamber for Italian Fashion to organize workshops, roundtables and knowledge luncheons to bring together key experts and stakeholders and facilitate inspiring discussions.
> Generating Industry Insights on Digital Product Passports: We continued our work with leading industry institutions to provide insights on the value and impact of DPPs in roundtables, and publications through the Fashion Council Germany white paper, and European Fashion Alliance report.
