🌍 Plastic Free July starts now. And so does change. The clothes we wear are part of the plastic problem. From polyester to nylon, most apparel is made from synthetic fibres that shed microplastics into our water, soil, and even the air we breathe. We’re working to change that — by choosing nature over plastic, one layer at a time. Because nature makes better gear than plastic ever could. This July, we invite you to rethink your wardrobe. Not just for performance, but for the planet. Wear what the Earth would choose. No plastic. No compromises. Just nature. #movetonatural #plasticfreejuly
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Designed for hiking. Made without plastic. Discover icebreaker Cool-Lite™ range for hiking. #movetonatural
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Meet the only tee you’ll pack this season. Discover the Tech-Lite Tee. #movetonatural
Throwing it back to a 300-mile desert run with _sweat_club Performance and excellence—fueled by passion, powered by nature—at The Speed Project. #movetonatural#thespeedproject
Inhale. Exhale. In a world that constantly pulls us in different directions, we seek moments of true connection. This International Yoga Day, we honour the power of movement, mindfulness, and our connection to the natural world. Our merino blend yoga collection is designed to feel like a second skin—so you can stretch deeper, breathe fuller, and stay focused on the moment. #movetonatural
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Merino wool forms the foundation of our products. This remarkable natural fibre delivers warmth, breathability and performance without petrochemicals. We’re careful about the fibres we choose, seeking natural alternatives that tread more lightly on nature without compromising on the performance you depend on. Where solutions aren’t fully available yet, or come with trade-offs in quality or performance, we aim to transparently share both our progress and challenges as we pioneer natural innovations. #movetonatural
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Run light. Run free. Experience the freedom of Featherlight™ 🪽 #movetonatural
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Travel bold. Return fresh. Merino keeps the smell away, even on your longest journeys. Our Tech Lite T-shirt is made from 100% merino wool, naturally odour resistant and plastic-free, for real comfort on your adventures. #movetonatural
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Stretch supported. Seamlessly twist into balance and out of the busyness of the world. Discover our merino blend Seamless collection. #movetonatural
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