Admire Samoan craftsmanship and watch bark from the paper mulbery tree being turned into Siapo (cloth made from bark) 🪵 #BeautifulSamoa

We had an amazing time at the Samoa Tourism Exchange this week! 😊 It was truly fantastic to witness such a large turnout and witness people discovering more about our beautiful country. 🌴 Huge thanks to everyone who joined us – looking forward to seeing you all again next year!

At high tide, the impressive Alofaaga Blowholes propel a roaring jet of water 10 metres into the air! Just another spot you're guaranteed to fall in love with... 📍Alofaaga Blowholes, Savai'i #BeautifulSamoa

With its own little grotto and beach fales, Vavau Beach is one of Samoa's best kept secrets. 📌 Save this to add to your Samoa bucket list. 📍 Vavau Beach, Upolu #BeautifulSamoa

Discover the Saleaula Lava Field, where the 1905-1911 Mt. Matavanu eruption's legacy lives on. 📍Saleaula Lava Field, Savai'i #BeautifulSamoa

Happy Earth Day 2024! 🌏 Today we're celebrating the beauty and diversity of Samoa. From the lush rainforests to the pristine beaches, we're committed to protecting and preserving our home for future generations 🌱💚 #BeautifulSamoa #EarthDay2024

Surfs up in Samoa with 🎥 @memyselfandtodd! Did you know Samoa is a renowned surfing destination? With year-round surf, anytime is a good time to catch a wave and take in the Samoan swell 🌊🏄‍♂️ #BeautifulSamoa #SurfingSamoa

With a population of 100 and only 5 square kilometres in size, the traditional village of Apolima is definitely worth a visit. Just a ferry ride away, life is self-sufficient and has mostly gone unchanged for centuries. To get a sense of Fa'a Samoa (the Samoan way), a visit to Apolima is a must. Apolima Strait (between Upolu and Savai'i) ⛴ Daily ferry services operate between Upolu and Savai'i. The crossing is approximately 60-90 minutes #DiscoverBeautiful