The Silent Glow (Student Work) . This campaign for McDonald's showcases the brand's iconic golden light during the Arctic's long polar nights. The minimalist ads prove that McDonald's is so recognizable that its subtle glow alone is enough to signal that a location is nearby, making the brand a beacon in the darkness. . Brand: McDonald's School: Duoc UC . Follow adaddictth for daily creative print ad ideas ! . #ADADDICT #ADADDICTGlobal #AdsOfTheDay #McDonalds #DuocUC

We Shape Ideas Into Sound . This campaign for Audiopost visualizes the abstract process of audio production by showing how the brand shapes a client's ideas into sound. The ads make a creative and technical service tangible, proving that Audiopost can transform raw concepts into a polished final product. . Brand: Audiopost Agency: Fiasco . Follow adaddictth for daily creative print ad ideas ! . #ADADDICT #ADADDICTGlobal #AdsOfTheDay #Audiopost #Fiasco

IT HAS TO BE… . Heinz's latest campaign uses the brand's iconic "Keystone" logo to highlight its uncanny resemblance to French fry boxes around the world. The ad reinforces that fries and Heinz ketchup are the perfect pair, suggesting consumers subconsciously know that it "has to be Heinz." . Brand: Heinz Agency: Zeno Group . Follow adaddictth for daily creative print ad ideas ! . #ADADDICT #ADADDICTGlobal #AdsOfTheDay #Heinz #ZenoGroup

UV Protect . ZEISS’ Print ads show how harmful UV radiation can be to their vision. With this in mind, we decided to show how ultraviolet radiation destroys everything without protection. . Brand: ZEISS Agency: REF+ . Follow adaddictth for daily creative print ad ideas ! . #ADADDICT #AdsOfTheDay #ZEISS #REF

Those aren’t fries; it’s a silent cry for help. . In this powerful World Diabetes Day campaign from Estonia, a portion of fries smeared with ketchup becomes more than just fast food; it becomes a visual metaphor for a hand reaching out for help. The ad highlights the often-overlooked dangers of Type 2 diabetes, linking it to unhealthy eating habits. Subtle yet striking, the execution reminds us that what we eat can silently harm us. . Agency: Good Bits . Follow adaddictth for daily creative print ad ideas! . #ADADDICT #ADADDICTGlobal #AdsOfTheDay #GoodBits

Filthy Fragrance . People want their homes to smell good. With Glad trash bags, even their trash smells like the scent of fresh lavender. . Brand: Glad School: S.I. Newhouse School of Public Communication . Follow adaddictth for daily creative print ad ideas ! . #ADADDICT #AdsOfTheDay #Glad #SINewhouseSchoolofPublicCommunication

Behind the Works: เบื้องหลังแคมเปญสุดเจ๋งที่เปลี่ยนมือถือเป็นช็อกโกแลต #ADADDICT #BehindTheWorks #แคมเปญโฆษณา #KitKat #PhoneBreak