Turn social data into actionable business insights

Monitor, analyze, and understand your social media performance with an AI-powered social media insights tool that drives real business results.

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Adorado por mais de 300.000 marcas em todo o mundo — desde negócios locais até marcas globais

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Why do you need a
social media insights tool?

Via EmbedSocial, you get all the social listening insights needed to build a full picture of your and your competitor’s online performance—what people say, how they feel, and what’s driving engagement.

Spot hidden trends early

Maximize the impact of your best posts, mentions, and customer content by giving them a second life across different platforms and campaigns.

Align with your audience’s mindset

No need to reinvent every post. Use real audience feedback and performance to guide your next move—fast and with less guesswork.

Back your strategy with real-world data

Support decisions with insights pulled straight from live social conversations whether you’re building a new product, adjusting positioning, or preparing a pitch.

Key social insights features

Everything you need to understand who’s talking, what they’re saying, and how it impacts your brand. From real-time dashboards to emotion-rich sentiment analysis, these social insights help you cut through the noise and act on the conversations that shape your market.

Painel de controlo
A live command center for conversation tracking

Visualize trends, peaks, and brand moments in real time.

The dashboard gives you a full overview of current social activity, including top mentions, engagement spikes, and trending topics, so you never miss a shift in public interest.

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Content filters
Focus on the insights that matter

Apply filters by date, keyword, platform, post type, account, and more to zero in on the most relevant conversations.

Whether you’re researching a campaign, brand, or competitor, filters help you find precise, actionable insight fast.

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Top data
Surface the most influential creators and content

Identify which creators, posts, and hashtags are driving attention in your space.

Use this data to understand narrative momentum, spot brand advocates, or prepare better outreach and content strategies.

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Brand sentiment
Measure public emotion at scale

Quickly assess whether conversations are positive, negative, or neutral – and track how sentiment changes over time.

Ideal for gauging brand health, campaign impact, or potential crises before they go public.

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Export-ready insights
Share and act on insights across your organization

Easily export data visualizations, filtered results, or full reports into tools like Notion, Slack, HubSpot, or decks.

Make your findings accessible to sales, marketing, leadership, or client teams instantly.

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Who benefits from social media insights?

Social insights are provided to teams that make decisions based on what customers, markets, and competitors are saying right now.

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Marketing agencies

Provide clients with comprehensive social media reports and prove campaign ROI with detailed analytics and insights.

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Marcas de comércio eletrónico

Track product mentions, monitor customer sentiment, and identify trending products to optimize inventory and marketing.

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Enterprise companies

Monitor brand reputation across multiple locations and departments with enterprise-grade analytics and reporting.

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Funcionalidades mais avançadas

Not just a widget, but an all-in-one solution for all your user-generated content and reviews.

Import multiple sources

Extraia UGC automaticamente do Instagram, YouTube, TikTok, LinkedIn e muito mais - e carregue o seu próprio conteúdo manualmente.

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Sincronização automática

Sincronize facilmente conteúdos em tempo real utilizando integrações de API oficiais com plataformas como o Instagram, YouTube, Google e muito mais.

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Multi-account support

Gerir a escuta social em todas as suas marcas ou clientes a partir de um painel de controlo centralizado.

Enriquecimento de IA (em breve)

The system scores and organizes posts by importance, based on sentiment or keyword triggers, so you can focus on what matters and take action faster.

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Localização com IA

Utilize os mais de 10 idiomas para localizar os widgets e active o tradutor de legendas da IA para traduzir automaticamente as legendas no idioma escolhido.

Organize content with tags

Filtre o conteúdo por plataforma, tipo de mídia, palavras-chave, tags e até mesmo desempenho. Organize as mensagens em pastas baseadas em etiquetas para facilitar o acesso e a reutilização.

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Análises e relatórios

Obtenha insights sobre quais fontes geram mais UGC, com opções para exportar relatórios em CSV para análise detalhada.

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Multifiltragem

Filtre por plataforma, palavra-chave, sentimento, tipo de media, conta ou data - perfeito para acompanhamento de campanhas ou monitorização da concorrência.

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Moderação avançada

Hand-pick or set up bulk filters based on keywords, media type or date filters to approve or reject specific customer content.

Todas as funcionalidades incluídas. * Sem contratos.

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How do social insights work?

With just a few inputs, you’ll start surfacing the key moments, people, and patterns shaping your brand narrative in real time:

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Step 1: Define what to track:

Add brand names, competitor keywords, hashtags, or product-related terms. The platform instantly begins listening across social media.

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Step 2: Filter and analyze the data:

Use advanced filters to drill into platforms, sentiment, authors, and timeframes. Spot spikes, themes, and top content at a glance.

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Step 3: Export and share insights:

Send curated insights or full reports to your team, CRM, or dashboard tools—so everyone can act on what’s happening right now.

Manual vs. EmbedSocial

Integrações oficiais de API

$ $$$+ .00

Sem EmbedSocial

  • Manual data tracking
  • Limited platform data
  • Guesswork on engagement drivers
  • No audience sentiment analysis
$ 99 .00a partir de

Com EmbedSocial

  • Auto insights from content
  • Insights from X, Instagram, TikTok, more
  • Clear metrics on what content performs
  • Built-in sentiment analytics

Join 300,000+ brands worldwide who use EmbedSocial to simplify and scale their social listening efforts. Marcar uma demonstração

Ready to unlock real-time social insights?

Start your 7-day free trial today. Track brand mentions, capture customer feedback, and turn conversations into conversions, all in one powerful social listening tool.

$99.00mês

Comece com o plano básico e actualize-o à medida que a sua empresa cresce.

7 dias de teste gratuito. Todas as funcionalidades incluídas. Sem contratos

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Integrações oficiais de API

O EmbedSocial tem integrações oficiais de API com todas as principais redes de redes sociais.

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Widgets de carregamento rápido

Concebemos widgets de redes sociais interactivos que carregam rapidamente no seu sítio Web.

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Sem risco

Se não for para si, basta cancelar sem custos ou taxas ocultas.

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Suporte dedicado

Basta clicar no ícone de chat inferior esquerdo e a nossa equipa irá ajudá-lo em tempo real.

O que os nossos utilizadores dizem:

Author

A TrovaTrip aumentou as taxas de conversão de reservas em 12% com testemunhos de clientes em apenas 4 semanas

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Nick Poggi
TrovaTrip
Author

É muito fácil trabalhar com a equipa da Embed Social. São muito rápidos a responder a quaisquer pedidos especiais e rápidos a implementar alterações na conta. Para além do excelente serviço ao cliente, os seus produtos são também muito fáceis de utilizar e oferecem uma grande liberdade que não se consegue obter com outros produtos semelhantes. Definitivamente, recomendo.

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Ryan Hazlewood
Programador
Author

A EmbedSocial permite-nos apresentar o conteúdo das redes sociais nas nossas páginas Web de uma forma funcional e vibrante. A sua biblioteca de designs de feeds sociais integra-se perfeitamente com os nossos componentes existentes e é fácil de utilizar por editores de páginas de todos os níveis de competências.

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Zanna Ollove
Faculdade de Boston
Author

A experiência com a EmbedSocial tem sido fantástica. Estamos sempre à procura de formas de rentabilizar o nosso tempo, por isso, encontrar um produto para manter as nossas avaliações actualizadas automaticamente foi uma tarefa fácil.

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Brooks Hitzfield
Sete Filhos
Author

Tem sido bastante simples apresentar provas sociais com o EmbedReviews, e a sua equipa tem sido excelente na assistência à implementação técnica.

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Eric Hnatov
Industrioso
Author

Estamos a gastar metade do que gastámos anteriormente com o nosso último gestor de revisões e a obter 100 vezes mais! Sinceramente, estou espantado com o que estamos a obter pelo preço. Quem me dera ter mudado para o EmbedReviews há anos atrás.

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Kodi Duncan
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FAQs about our social media insights tool

Have a specific question about using EmbedSocial’s social listening tool? Check the FAQ section below or click the bottom-right chat icon to talk with us.

They are data-based observations about brand mentions, trends, engagement, and sentiment across social media.
Yes. Reports can be exported in one click and shared with your team.
You’ll get metrics on mentions, hashtags, sentiment shifts, post types, creator performance, and platform breakdowns.
They update in near real-time as soon as new content is detected.
Via official APIs from Instagram, TikTok, and X, and processed in real time.
No. You can analyze hashtags, creators, competitors, and more.
Yes, EmbedSocial offers sentiment trend charts for any keyword or tag.
Yes. Use advanced filters to segment insights however you like.
No. Insights are auto-generated, visualized, and ready to use.
Marketing teams, brand strategists, and agencies tracking campaign impact.