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Organize and group reviews with tags
Organize and group reviews with tags

Steps on how to tag your reviews and display them on your specific product or service pages

Didi avatar
Written by Didi
Updated over a week ago

Reviews Tagging is a new feature that allows you to analyze, manage, and organize your reviews collected from various sources, based on flexible tags that can provide you with a custom way to attach a label to every single review. Tags help you to manually highlight and group reviews.

With tags, you will be able to organize your customers’ activity and behavior.

How to tag reviews

First, log in to your account and follow the steps below:

1. Click 'All Reviews' from the left main menu and check the reviews you want to tag with the same tag, and the 'Tag' button will become visible above all reviews:

Selecting the reviews I want to tag

2. Choose an existing tag or choose a new tag and click 'Tag these reviews'

Adding a existent or a new tag and tagging the selected reviews

Please note you can add multiple tags for one review.

​That’s it. Now you will see that the tag for the selected reviews will appear in the 'Tags' column.

Continue reading to see what you can do with reviews.

Example of Tags to create

We recommend using tags that are specific to your current operations, product, or industry. For example:

  • Negative – this tag can reflect reviews that are negative in an overall sense and are important to understand the main problems in your business

  • Feedback – tag reviews that contain constructive feedback for your product/service that you might use for further improvements to your business.

  • Product – if you have multiple products, you can create tags for each product and then use them to tag reviews that are referring to that product. So for example, if you run a restaurant and have collected reviews from your Google location, you will want to discover reviews that refer to a specific menu item.

  • Location – if you have a large Facebook Page that represents your business for multiple locations, then you can discover some of the reviews that include keywords from your customers who refer to that specific location

  • Marketing – talk like your customer does. This is a great tag for reviews that contain wording from your customers that are perfect for your next marketing campaign or you can use as headlines for your website.

  • Best customer – or VIP or Power users or some similar tag that will identify the customers (with the help of the review they posted) who are possibly the most loyal ones.

We encourage you to define a list of tags before starting the tagging. It will definitely help you to better organize your reviews. And we can’t wait to see what kind of tags you will come up with for your customer reviews.

Below, we will provide you with a real example of what actually you can do with tags. Once you’ve done your tagging you can basically use the tag to filter reviews based on the tag.

So for example, we have reviews that are tagged with the EmbedReviews tag which represents reviews that are specific to this product only.

So if I want to filter only these reviews, I can go to All Reviews and in the Search Bar type “EmbedReviews”. The system will filter only the reviews having this tag.

This search/filter option is great for analyzing and managing data collected from a bigger list of reviews.

Display reviews based on tags

Once you’ve organized the reviews with your custom tags, now you can use the Tagging filters to create specific Reviews widgets that will include only the reviews based on specific tags.

To do this, navigate to one of your Widgets, and on the 'Filter' setting choose 'Filter by Tags' and click 'Select tags'. Now you will be able to select the desired tag and click 'Save':

Filtering the reviews on the widget based on the added previous tags

That's it! Now you will be able to see only the reviews that contain that specific tag on the widget.

If you have any questions, click the bottom right chat icon to talk with our customer success team or send us an email at

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