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Instagram stories on your website

Yes, this is possible and you will only need the EmbedStories tool and to follow a few steps.

Here is how you can embed Instagram stories:

  1. Register for an EmbedStories account
  2. Connect your Facebook account
  3. Choose the Instagram account as a source
  4. Copy the provided code
  5. Embed it on your website

But why is beneficial to display your Instagram stories on your website?

With the decline of Facebook Page reach, Instagram Stories have become the new organic promotional tool for the brands and digital marketing agencies.

If compared with other social media formats, one of the main differences with Instagram stories is that they disappear after 24 hours.

This feature limits the ability for the brands to archive, save and use Instagram Stories for expanding their reach on other platforms.

This problem is solved with EmbedStories, a tool for Instagram Stories, that can download Instagram stories and save in one single web application.

It is a first of its kind, a tool that can sync with your Instagram accounts and archive your Instagram stories automatically. These stories can be used to display them on any website you want. Doing this, your brand gains a new format for content publishing right on your website or e-commerce storefront.

Detailed steps to embed Instagram stories with EmbedStories

  • Log in to EmbedStories
  • Click ‘Connect with Facebook’ and follow the instructions to allow the permissions
    Facebook permissions
  • The system will generate your Instagram account/s, and just click ‘Add Source’ next to the account from which you want to download the stories.
    Instagram accounts
  • You will be redirected to the stories edit view, where you will need to copy the code from the top right position
    Instagram story embed code
  • To display the story, just paste the code in your website body section.
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Please note: According to the requirements of the Instagram platform, your Instagram account needs to be connected to a Facebook Page in order to allow third-party apps to generate the Instagram stories published by this account. Here is how to connect your Instagram account to a Facebook page.

To get a detailed walkthrough, watch the video below:

EmbedStories offers advanced features for customizing the design and the look of the Instagram story on your website. Once you generate the stories, you will be able to create separate widgets for different stories that can have different settings.

Here is what you can do:

  • show the latest Instagram story
  • show story from a specific date
  • order by date
  • autoplay Interval
  • title color
  • show title
  • show pagination
  • show navigation
  • show story date
  • show username
  • show profile photo

Here is a live Instagram story demo, that we’ve recently posted on our Instagram account.

Stories are the latest trend in content publishing. There are definitely the king of content formats that agencies mostly prefer due to the flexibility, the endless creative options and the digital interaction opportunities with the audience.

These natural ingredients of the story format, enforce a need to have more professional tools that will help agencies and brands to archive, re-use and expand the display of the stories on other web properties.

With EmbedStories, you can actually re-use the Instagram story by doing the following:

Stories are a new advertising format and a new banner

This is a very interesting idea, which will allow you to generate a code that you can send to any web portal or blogger you want to promote your services, and just use their dedicated web position to display your Instagram stories as an ad.

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Expand the reach of your Instagram story

Make sure to gain the most of the effort you’ve invested in creating the story. By displaying the story on your website or blog you actually give a new medium for new users who might not follow you on Instagram, to view your story. This is an opportunity to make a greater return on the content production time.

If you still do not have an account, register for a free trial and embed your first Instagram story, right now.


EmbedStories offers a forever free Instagram Stories Widget that you can use to display your Instagram stories in a popover layout.

Need an Instagram stories tool?

Generate and embed your Instagram stories on your website in seconds

Avatar for Katerina Bojkov
Katerina Bojkov

Co-Founder of EmbedSocial and Head of Growth. A previous owner of a Facebook Partner Company and a digital marketing agency. Marketing API geek and a Call of Duty fan.