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How to integrate your Shopify Store with EmbedSocial for product display
How to integrate your Shopify Store with EmbedSocial for product display

Steps and instructions on how to install the EmbedSocial: Shoppable UGC app, integrate Shopify products, and display them in social media widgets

Didi avatar
Written by Didi
Updated this week

The EmbedSocial: Shoppable UGC app allows Shopify store owners to seamlessly integrate their Shopify products into EmbedSocial’s widgets. This integration enables businesses to showcase their products attractively and enhance customer engagement with UGC.

Key Benefits

Showcase your products – Display Shopify products in EmbedSocial widgets for a clean and engaging look.
Saves time – Automatically pull and update products from Shopify, ensuring up-to-date data.
Easy to embed – Add widgets to your website with clickable product links in just a few steps.

Install the EmbedSocial: Shoppable UGC App

In order to install the app inside your Shopify store, you will need to:

1. Go to the Shopify App Store and search for 'EmbedSocial: Shoppable UGC'. Click 'Install' and approve the necessary permissions:

Installing the EmbedSocial: Shoppable UGC App

2. Approve permissions by reviewing the Privacy Policy and clicking 'Install':

Approving the permissions to Install the app

3. Choose a pricing plan that fits your needs and click 'Select' on the desired plan to continue:

Selecting the desired plan

4. Create your own account. Once your account is created, you’ll be redirected to the 'Product Catalog Page', where all your Shopify products will be automatically synced:

Pulling automatically Shopify products inside EmbedSocial

Note: Any product updates made in Shopify (e.g., price changes, new products) will automatically sync in EmbedSocial.

That’s it! 🎉 Now you can start creating shoppable feeds from your social media posts by tagging your Shopify products in your widgets.

Create your social media feeds

Next, connect your preferred social media source to start displaying content. You can add Instagram feeds, hashtag-based IG feeds, LinkedIn posts, Facebook page posts, TikTok videos, and more to enhance your shoppable widgets.

Here is how you can create your Instagram feed:

1. Inside the 'Product catalog' page click on 'Sources':

2. Select 'Instagram' as a source:

Selecting Instagram

3. Select "Instagram Business account" as a source type and click on the "Instagram Business account" button.

4. Login to the Instagram Business account that you want to connect. Once this is done, choose the preferred template or click 'Start from scratch' to design the widget, and click 'Create Widget'

Copying widget code

Or if you have already connected your Instagram account, just click on 'Create widget'.

Turn your Social Media feeds into shoppable feeds with Shopify

1. Open the created widget, navigate to the "Links" tab, and click 'Tag products':

Navigating to the links tab in order to tag products

2. Choose 'Links to Shopify products':

Selecting Links to Shopify products

3. And you will have the option to select which part of the Image you want to add this tag to and then select the desired product. Make sure to click 'Save tag':

Adding the products to the post

4. You can add more tags to the same post, just by clicking on 'Add new tag':

Adding more products to the same post

Once done, make sure to click 'Done tagging'.

That’s it! 🎉 Now you have fully shoppable social media feeds with Shopify products, ready to be embedded on your website to drive more engagement! 🚀

Live Example of a Shoppable Social Media Feed

Example of a shoppable social media feed with Shopify products

If you have any questions, click the bottom right chat icon to talk with our customer success team or send us an email at support@embedsocial.com

We're here for you 🙏

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