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Key social insights features
Everything you need to understand who’s talking, what they’re saying, and how it impacts your brand. From real-time dashboards to emotion-rich sentiment analysis, these social insights help you cut through the noise and act on the conversations that shape your market.
Dashboard
A live command center for conversation tracking
Visualize trends, peaks, and brand moments in real time.
The dashboard gives you a full overview of current social activity, including top mentions, engagement spikes, and trending topics, so you never miss a shift in public interest.

Content filters
Focus on the insights that matter
Apply filters by date, keyword, platform, post type, account, and more to zero in on the most relevant conversations.
Whether you’re researching a campaign, brand, or competitor, filters help you find precise, actionable insight fast.

Top data
Surface the most influential creators and content
Identify which creators, posts, and hashtags are driving attention in your space.
Use this data to understand narrative momentum, spot brand advocates, or prepare better outreach and content strategies.

Brand sentiment
Measure public emotion at scale
Quickly assess whether conversations are positive, negative, or neutral – and track how sentiment changes over time.
Ideal for gauging brand health, campaign impact, or potential crises before they go public.

Export-ready insights
Share and act on insights across your organization
Easily export data visualizations, filtered results, or full reports into tools like Notion, Slack, HubSpot, or decks.
Make your findings accessible to sales, marketing, leadership, or client teams instantly.

Who benefits from social media insights?
Social insights are provided to teams that make decisions based on what customers, markets, and competitors are saying right now.
How do social insights work?
With just a few inputs, you’ll start surfacing the key moments, people, and patterns shaping your brand narrative in real time:
Step 1: Define what to track:
Add brand names, competitor keywords, hashtags, or product-related terms. The platform instantly begins listening across social media.
Step 2: Filter and analyze the data:
Use advanced filters to drill into platforms, sentiment, authors, and timeframes. Spot spikes, themes, and top content at a glance.
Step 3: Export and share insights:
Send curated insights or full reports to your team, CRM, or dashboard tools—so everyone can act on what’s happening right now.
Ready to unlock real-time social insights?
Start your 7-day free trial today. Track brand mentions, capture customer feedback, and turn conversations into conversions, all in one powerful social listening tool.
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What our users are saying:

TrovaTrip increased booking conversion rates by 12% with customer testimonials in just 4 weeks
Nick Poggi
TrovaTrip
The team at Embed Social is so easy to work with. They are very quick to respond to any special requests and fast to implement account changes. Aside from the great customer service, their products are also very easy to use and offer a lot of freedom that you can’t get with other similar products. Definitely recommend.
Ryan Hazlewood
Developer
EmbedSocial allows us to showcase social media content on our web pages in a way that’s both functional and vibrant. Their library of social feed designs integrates seamlessly with our existing components and is easy to use for page editors of all skill levels.
Zanna Ollove
Boston College
The experience with EmbedSocial has been amazing. We’re always looking for ways to leverage our time, so finding a product to keep our reviews fresh automatically was a no-brainer.
Brooks Hitzfield
Seven Sons
It has been pretty simple to display social proof with EmbedReviews, and their team has been great in assisting with technical implementation.
Eric Hnatov
Industrious
We are spending half of what we previously did for our last review manager, and getting 100x more out of it! I honestly am amazed at what we are getting for the price. I wish we had switched to EmbedReviews years ago.
Kodi Duncan
3 Key ElementsFAQs about our social media insights tool
Have a specific question about using EmbedSocial’s social listening tool? Check the FAQ section below or click the bottom-right chat icon to talk with us.