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Why monitor Threads?
Because culture spreads fast nowadays, and dies faster, on Threads, so you need to be in the know as soon as possible.
See when your brand gets name-dropped
Users don’t always tag you. With keyword and mention monitoring, you can catch every brand reference, even if it’s subtle or indirect.
Monitor your brand’s voice and how it lands
Keep tabs on your own Threads activity, from what you post to how people react, you’ll always know how your content performs.
Analyze your brand’s impact
Once you’ve collected the data, export it to unlock metrics like total posts, top authors, common hashtags, keyword usage, and sentiment breakdown.
Your Threads social listening suite
Built to help you track real-time conversations with real context.
Threads API integration Official Threads API for real-time monitoring
With EmbedSocial, you can monitor your Threads accounts, track brand mentions, follow keyword conversations, and filter posts by source or relevance – all in real time.
Powered by Threads’ official API, this integration helps you stay on top of what matters, when it matters.
Tags Organize Threads posts to reuse in widgets or repost
Automatically tag Threads posts based on the keywords people use — like “recommendations,” “reviews,” or specific product names.
Quickly surface posts where users ask for advice, mention your brand, or talk about products without tagging you directly.
Perfect for discovering leads, loyal fans, or UGC worth reusing — all neatly organized and ready to act on.
Repost UGC Turn Threads mentions into cross-platform content
EmbedSocial makes it easy to discover UGC on Threads and instantly repurpose it across your other platforms. Whether it’s a glowing review, product mention, or trending post, you can save time by turning it into content for social media, newsletters, or ads.
Perfect for boosting credibility, increasing reach, and letting your customers speak for you.
Keyword Listening Try social lead generation and meet your customers right where they are looking for you
Go beyond mentions and monitor industry terms, campaign names, or product nicknames that matter to your brand.
Spot trends or discover leads that potentially look for your products or services.
Threads Insights See what hits, what flops, and what spreads
Analyze your exported Threads data to uncover the most used hashtags, top-performing keywords, author activity, and sentiment trends.
Use these insights to report on impact, guide content planning, or refine messaging.
Use cases for Threads social listening
Ways real teams are using EmbedSocial to win on Threads.
Market research
Track real-time reactions on Threads to new launches, features, or campaigns. Monitor keyword spikes, user sentiment, and emerging themes that help you refine positioning and messaging fast.
Discover Threads conversations where potential customers are asking for recommendations or discussing pain points. Jump in at the right time with helpful replies or product mentions that drive leads.
Monitor Threads for every brand mention, even without a direct tag. Spot customer praise, criticism, or questions, and track how Threads users respond to your posts in real time.
Follow competitor mentions on Threads to see how their audience reacts to announcements, launches, and feedback. Uncover gaps, spot sentiment shifts, and adjust your strategy accordingly.
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