Instagram Feed for WordPress

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About EmbedFeed Instagram Feed Aggregator

Add Instagram feed on your WordPress website in just a few seconds!

As a powerful social media aggregator tool, EmbedFeed can embed Instagram feed widgets on any eCommerce platform or CMS such as WordPress.

It is one of the best Instagram plugins that offer a free version and a premium version.

EmbedFeed is a premium plugin that works on the latest Instagram API and it is aimed to help you create and display an engaging Instagram feed on your WordPress website in an easy way.

Since your company might already have an Instagram account, it’s a shame to not use that content on your website.

Instead of adding Instagram photos and videos manually to your site, you can simply upload them to Instagram, and they’ll automatically appear on your website. With EmbedFeed you can also generate and embed Instagram feed with posts published by other Instagram users that mention your brand or posts from specific hashtags.

embed instagram feed on website

No coding skills or technical knowledge is required!

From fashion to music, and cooking to fitness, businesses turn to Instagram to show off bright, vibrant, and refreshing content. You can use that content as a social feed and display photos and videos from Instagram within seconds.

To make sure your latest Instagram posts blend in with your website’s design, you can choose from the variety of layouts to display them in a responsive Instagram feed on a separate page in your WordPress theme.

And to make this even smoother for you, we have an official WordPress Instagram Feed plugin that can you can download for the best WordPress integration.

Benefits for your WordPress website

  • Adds great value with more engaging content
  • Increases time on site with lively and refreshing Instagram images and videos
  • Drives more traffic and visitors
  • Increases conversions with displaying social proof
  • Expands the reach of your Instagram posts
  • Transforms your website visitors into Instagram followers

Instagram feed features for WordPress

  • Mobile-responsive Instagram widget (it works like a charm on all mobile device, tablets, and desktop too)
  • Feed customization options – moderate the posts you want to appear on your widget and sort them by priority or filter by keyword
  • Variety of ready-to-go layout options to customize the widget (carousel, grid, masonry)
    Set media to open in a lightbox or add a “Load More” button
  • Link Instagram content to your social media accounts and add a follow button
  • 11 Instagram feed templates that match any WordPress design
  • Set the number of photos or columns for the front-end widgets
  • Automatically sync the new posts on your Instagram widget
  • Connect your widget to Google Analytics to track your progress
  • Shoppable Instagram widget (option to add Buy buttons to each post)
  • Full control of the widget design with a Custom CSS editor and color schemes
  • Lazy-load scrolling or paged pagination
  • Multiple Instagram feed widgets on multiple WordPress websites or pages
  • Create a combo widget with other social networks like Facebook, Twitter, YouTube, Vimeo, and TikTok or craft your own custom one
  • Pro version: additional integration with Facebook and Twitter and an entire Facebook gallery plugin

See the full feature list →

How to embed Instagram feed on WordPress

Embedding an Instagram feed to WordPress has never been easier!

We provide two quick options that will save you a lot of effort and time.

  • With a javascript code
  • With the EmbedSocial WordPress Instagram plugin (shortcode)

Option 1: Steps to add an Instagram feed on a WordPress website with javascript

  1. Set your free trial for EmbedFeed
  2. Select Instagram as a source and connect your Instagram profile with our platform, which works through an access token
  3. From the pop-up, choose a type of Instagram feed (mentions, account, hashtag feed)
  4. Customize the widget the way it fits your website design
  5. Go to your WordPress admin and open the page where you want to embed
  6. In the Editor, click on the plus + icon and select “Custom HTML” block
  7. Go back to our platform and copy the top-right code
  8. Go back to your WordPress page and paste the code into the Custom HTML block
  9. Click ‘Set’ and once you are done – click ‘Update’

Option 2: Steps to embed Instagram feed with a WordPress plugin

  1. Set your free trial for EmbedFeed.
  2. Select Instagram  and connect your Instagram profile with our platform
  3. Choose the type of Instagram feed (mentions, account, hashtag feed)
  4. Customize the widget the way it fits your website design
  5. Go to your WordPress website and open Plugins > Add New, where you should install the EmbedSocial plugin for WordPress
  6. Open the page you want to embed the widget and create a “Shortcode” block
  7. Go back to our platform and  copy/paste the code into the block
  8. Click ‘Set’ and once you are done – click ‘Update’

Once you place the Instagram Feed widget code on your WordPress site, the social photo feed will immediately appear and you’ll have full control over it, so feel free to edit the layout or moderate posts if needed.
For more details, please watch the full video tutorial or feel free to reach out to our dedicated support team and we will be more than happy to guide you through the process step by step and provide you with some tips along the way. ?

See full tutorial →

Looking for a free Instagram plugin for WordPress?
Signup for EmbedFeed’s free version, and you can use the free plugin for WordPress that will showcase your Instagram photos in a grid layout, automatically.

Free social media aggregator →

Let social proof drive your sales. Try today!

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Start with the basic plan, and upgrade as your business grows.

7-day free trial. No contracts


Offical API integrations

EmbedSocial has official API integrations with all major social media networks.


Fast-loading widgets

We design interactive social media widgets that load fast on your website.


Cancel anytime

If it’s not for you, just cancel, with no hidden costs or fees.


Dedicated support

Just click the bottom left chat icon, and our team will assist you in real-time.

What our users are saying:


TrovaTrip increased booking conversion rates by 12% with customer testimonials in just 4 weeks

Nick Poggi

The team at Embed Social is so easy to work with. They are very quick to respond to any special requests and fast to implement account changes. Aside from the great customer service, their products are also very easy to use and offer a lot of freedom that you can’t get with other similar products. Definitely recommend.

Ryan Hazlewood

EmbedSocial allows us to showcase social media content on our web pages in a way that’s both functional and vibrant. Their library of social feed designs integrates seamlessly with our existing components and is easy to use for page editors of all skill levels.

Zanna Ollove
Boston College

The experience with EmbedSocial has been amazing. We’re always looking for ways to leverage our time, so finding a product to keep our reviews fresh automatically was a no-brainer.

Brooks Hitzfield
Seven Sons

It has been pretty simple to display social proof with EmbedReviews, and their team has been great in assisting with technical implementation.

Eric Hnatov

We are spending half of what we previously did for our last review manager, and getting 100x more out of it! I honestly am amazed at what we are getting for the price. I wish we had switched to EmbedReviews years ago.

Kodi Duncan
3 Key Elements