Brand mentions are online references to your brand across social media, reviews, and more.
What brand mentions reveal?
Mentions tell you what people are saying about your brand, where they’re saying it, and how often. This visibility is critical for understanding brand reputation.
Tracking brand mentions in real time?
Use monitoring tools like EmbedSocial to:
- Capture both tagged and untagged references;
- Conduct an AI sentiment analysis;
- Reuse your brand mentions as valuable UGC.
EmbedSocial’s brand monitoring dashboard centralizes all brand mentions so you can engage directly and respond quickly.
Turning mentions into insight?
Brand mentions help you:
- Measure brand awareness;
- Identify PR risks;
- Find user-generated content.