Instagram Feed WordPress Plugin

The easiest way to generate, manage, and display your Instagram posts and video feeds on WordPress.

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What is an Instagram Feed Aggregator

Add Instagram feed on your WordPress website in just a few seconds!

With our powerful social media aggregator tool, you can embed Instagram feed widgets on any eCommerce platform or CMS such as WordPress.

It is one of the best Instagram plugins, offering free and premium versions.

EmbedSocial is a premium plugin that works with the latest Instagram API. It is designed to help you easily create and display an engaging Instagram feed on your WordPress website.

Since your company might already have an Instagram account, it’s a shame not to use that content on your website.

Instead of manually adding Instagram photos and videos to your site, you can simply upload them to Instagram, and they’ll automatically appear on your website. With EmbedSocial, you can also generate and embed Instagram feeds with posts published by other Instagram users that mention your brand or posts from specific hashtags.

Instagram stories slider widget
Instagram widget templates

No coding skills or technical knowledge is required!

From fashion to music, and cooking to fitness, businesses turn to Instagram to show off bright, vibrant, and refreshing content. You can use that content as a social feed and display photos and videos from Instagram within seconds.

To make sure your latest Instagram posts blend in with your website’s design, you can choose from a variety of layouts to display them in a responsive Instagram feed on a separate page in your WordPress theme.

And to make this even smoother for you, we have an official WordPress Instagram Feed plugin that can you can download for the best WordPress integration.

Benefits of Instagram widget for your WordPress website

  • Transforms your website visitors into Instagram followers
  • Adds great value with more engaging content
  • Increases time on site with lively and refreshing Instagram images and videos
  • Drives more traffic and visitors
  • Increases conversions by displaying social proof
  • Expands the reach of your Instagram posts

Instagram Feed Widget features for WordPress

editor to create social media widgets
  • Mobile-responsive Instagram widget (it works like a charm on all mobile device, tablets, and desktop too)
  • Feed customization options – moderate the posts you want to appear on your widget and sort them by priority or filter by keyword
  • Variety of ready-to-go layout options to customize the widget (carousel, grid, masonry)
    Set media to open in a lightbox or add a “Load More” button
  • Link Instagram content to your social media accounts and add a follow button
  • 11 Instagram feed templates that match any WordPress design
  • Set the number of photos or columns for the front-end widgets
  • Automatically sync the new posts on your Instagram widget
  • Connect your widget to Google Analytics to track your progress
  • Shoppable Instagram widget (option to add Buy buttons to each post)
  • Full control of the widget design with a Custom CSS editor and color schemes
  • Lazy-load scrolling or paged pagination
  • Multiple Instagram feed widgets on multiple WordPress websites or pages
  • Create a combo widget with other social networks like Facebook, Twitter, YouTube, Vimeo, and TikTok or craft your own custom one
  • Pro version: additional integration with Facebook and Twitter and an entire Facebook gallery plugin

See the full feature list →

How to embed Google Reviews on WordPress website?

Here are the steps on how to embed the Instagram feed widget in WordPress:

How to embed Instagram feed on WordPress

Embedding an Instagram feed to WordPress has never been easier!

We provide two quick options that will save you a lot of effort and time.

  • With a JavaScript code
  • With the EmbedSocial WordPress Instagram plugin (shortcode)

Option 1: Steps to add an Instagram feed on a WordPress website with JavaScript

  1. Set your free trial for EmbedSocial
  2. Select Instagram as a source and connect your Instagram profile with our platform, which works through an access token
  3. From the pop-up, choose a type of Instagram feed (mentions, account, hashtag feed)
  4. Customize the widget to fits your website design
  5. Go to your WordPress admin and open the page where you want to embed
  6. In the Editor, click on the plus + icon and select “Custom HTML” block
  7. Go back to our platform and copy the top-right code
  8. Go back to your WordPress page and paste the code into the Custom HTML block
  9. Click ‘Set’ and once you are done, click ‘Update’

Option 2: Steps to embed Instagram feed with a WordPress plugin

  1. Set your free trial for EmbedSocial.
  2. Select Instagram  and connect your Instagram profile with our platform
  3. Choose the type of Instagram feed (mentions, account, hashtag feed)
  4. Customize the widget to fits your website design
  5. Go to your WordPress website and open Plugins > Add New, where you should install the EmbedSocial plugin for WordPress
  6. Open the page you want to embed the widget and create a “Shortcode” block
  7. Go back to our platform and  copy/paste the code into the block
  8. Click ‘Set’ and once you are done, click ‘Update’

Once you place the Instagram Feed widget code on your WordPress site, the social photo feed will immediately appear, and you’ll have full control over it, so feel free to edit the layout or moderate posts if needed.
For more details, please watch the full video tutorial or feel free to reach out to our dedicated support team and we will be more than happy to guide you through the process step by step and provide you with some tips along the way. ?

See full tutorial →

Looking for a free Instagram plugin for WordPress?
Signup for EmbedSocial’s free version, and you can use the free plugin for WordPress that will showcase your Instagram photos in a grid layout, automatically.

Free social media aggregator →

Best practices for displaying Instagram feed

Displaying Instagram Feed on your website effectively can significantly boost trust and credibility. Here are some best practices to follow:

  • Prominent Placement: Display reviews prominently on your website, such as on the homepage or in a sidebar. This ensures they are easily visible to visitors.
  • Clear Headline: Use a clear and concise headline to draw attention to the feed. This can entice visitors to see the user-generated content and learn more about how people use your products.
  • Visual Appeal: Incorporate images or icons to break up the text and make the feed more visually appealing. This can enhance user engagement and readability.
  • Slider or Carousel Format: Consider using our slider options that allow you to display images and videos in a slider or carousel format. This dynamic presentation can capture visitors’ attention and make the widget more engaging.

FAQs about the Instagram widget

Have a specific question about embedding the Instagram widget? Check the FAQ section below or click the bottom right chat icon and talk with us.

To get started, sign up for a free trial and follow the steps below:

1. Connect your social media accounts
2. Customize and moderate your feed
3.Copy & paste the embed code into your website
Yes, you can handpick which photos show in your feed published on your website. The moderation options are various, which means you can filter only posts posted after specific dates or posts that include certain words.
Yes, the system supports multiple social platforms to connect to the same account and generate feeds. Check our pricing plans and choose which plan suits the number of pages and accounts you have.
Yes! EmbedSocial provides options to add custom ‘Buy’ buttons in the feed posts that, when clicked, can navigate the web visitors to the checkout page where they can buy the selected product.
Yes, you can turn off or on to do social media aggregation automatically.
You can enable Google Analytics tracking of the feed with entering the Google Analytics ID shown like this example: UA-XXXXXX-YY
Yes, you can use multiple templates or a custom CSS editor to make your social media feed s to fit your brand and website design.

Additionally, you can enable localization options to make sure it fits your language.

mbedFeed currently supports English, German and Japanese language. With this, you change the language of your feed
Yes! EmbedSocial is GDPR-compliant and complies with each social media network policy from where you generate and curate content.
EmbedSocial integrates and works with all major content management platforms and web builders, such as WordPress, Squarespace, PageCloud, Joomla, Wix, Weebly, Shopify, Magento, Open Cart. It works with all platforms that provide an option to embed third-party iframes or javascript codes.
Yes, the widget will stop showing on your website, but you can come back and activate your account at any time.