Log X keyword mentions into Google Sheets

What does it do?

Connect EmbedSocial with Claude or ChatGPT and Google Drive to create an agent that pulls X posts matching your tracked keywords and logs them into a spreadsheet. The agent extracts author, post text, post URL, and engagement for each match, then writes them as rows in a dedicated tab you can revisit as new mentions come in.

Useful for

• Monitoring brand or keyword mentions on X: keep a structured log instead of scrolling the platform;
• Building a mentions archive: maintain a searchable record of who said what, and when;
• Feeding other workflows: use the logged data as a source for reporting or follow-up outreach.

How to set up

1. 1

   Create your EmbedSocial account

   Sign up for a free EmbedSocial trial to connect your X keyword tracking and turn on the MCP.

   Start free trial
2. 2

   Connect your X keyword source in EmbedSocial

   Add the keywords you want to monitor.

3. 3

   Connect Google Drive in your AI tool

   Make sure your AI environment can create or update a spreadsheet.

4. 4

   Set up the EmbedSocial MCP in Claude or ChatGPT

   Paste the MCP URL into your AI tool and authorize access with your EmbedSocial account.

5. 5

   Run the prompt

   Ask your AI tool to pull the keyword mentions and log them into Google Sheets.

Real-world use case

Imagine you want a running record of every time your brand or product comes up on X, without checking the platform every day. Instead of searching manually, you ask Claude or ChatGPT:

The prompt

Using the EmbedSocial MCP, pull X posts matching the keywords [X, Y] for the last 30 days and log author, post text, URL, and engagement to an "X mentions" tab in my Google Sheet.

Copy

Open in

Your AI tool pulls the matching posts and builds a structured log your team can filter, sort, or act on.