Track review trends in Google Sheets

What does it do?

Connect EmbedSocial with Claude or ChatGPT and Google Drive to create an agent that pulls reviews and daily rating averages over a set period and logs them into a spreadsheet tab. Instead of a one-time summary, this builds a dataset you can keep appending to, useful for spotting slow declines or improvements that a single monthly check might miss.

Useful for

• Spotting rating trends early: catch gradual rating shifts before they show up in a monthly report;
• Building a historical record: keep a running dataset instead of relying on point-in-time dashboard checks;
• Feeding other reports or dashboards: use the logged data as a source for charts or KPI reviews.

How to set up

1. 1

   Create your EmbedSocial account

   Sign up for a free EmbedSocial trial to connect your Google Reviews source and turn on the MCP.

   Start free trial
2. 2

   Connect your Google Reviews source in EmbedSocial

   Add the business location(s) you want to track.

3. 3

   Connect Google Drive in your AI tool

   Make sure your AI environment can create or update a spreadsheet.

4. 4

   Set up the EmbedSocial MCP in Claude or ChatGPT

   Paste the MCP URL into your AI tool and authorize access with your EmbedSocial account.

5. 5

   Run the prompt

   Ask your AI tool to export the review trend data into a Google Sheets tab.

Real-world use case

Imagine you want to catch a rating slide before it becomes a bigger problem, rather than finding out at the end of the month. Instead of checking manually, you ask Claude or ChatGPT:

The prompt

Using the EmbedSocial MCP, export reviews and daily rating averages for the last 90 days into a "Review trends" tab in my Google Sheet. Append only the dates that are not already in the tab and leave existing rows in place, so the tab keeps its full history each time this runs.

Copy

Open in

Your AI tool pulls the daily review data and builds a running tab you can revisit and re-export as more days accumulate.