Track review trends in Google Sheets
Use EmbedSocial's review trends agent to keep a running, day-by-day record of how your ratings are moving, not just a single snapshot.
One connection. Runs on your live EmbedSocial data.
What does it do?
Connect EmbedSocial with Claude or ChatGPT and Google Drive to create an agent that pulls reviews and daily rating averages over a set period and logs them into a spreadsheet tab. Instead of a one-time summary, this builds a dataset you can keep appending to, useful for spotting slow declines or improvements that a single monthly check might miss.
Useful for
- Spotting rating trends early: catch gradual rating shifts before they show up in a monthly report;
- Building a historical record: keep a running dataset instead of relying on point-in-time dashboard checks;
- Feeding other reports or dashboards: use the logged data as a source for charts or KPI reviews.
How to track review trends in Google Sheets
- Create your EmbedSocial account. Sign up for a free EmbedSocial trial to connect your Google Reviews source and turn on the MCP.
- Connect your Google Reviews source in EmbedSocial. Add the business location(s) you want to track.
- Connect Google Drive in your AI tool. Make sure your AI environment can create or update a spreadsheet.
- Set up the EmbedSocial MCP in Claude or ChatGPT. Paste the MCP URL into your AI tool and authorize access with your EmbedSocial account.
- Run the prompt. Ask your AI tool to export the review trend data into a Google Sheets tab.
Note: Depending on the connectors you are using, you may be prompted to authenticate your platform connections by logging into your accounts.
Real-world use case
Imagine you want to catch a rating slide before it becomes a bigger problem, rather than finding out at the end of the month. Instead of checking manually, you ask Claude or ChatGPT:
Using the EmbedSocial MCP, export reviews and daily rating averages for the last 90 days into a "Review trends" tab in my Google Sheet. Append only the dates that are not already in the tab and leave existing rows in place, so the tab keeps its full history each time this runs.
Your AI tool pulls the daily review data and builds a running tab you can revisit and re-export as more days accumulate.
Prefer to build this into your own app instead of running it from a prompt? The same posts, mentions, reviews and widget analytics are available through the social media API.
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Put your social content to work from any AI tool
EmbedSocial is the social media automation platform for UGC and reviews: connect the MCP, then run any workflow from a prompt.