Track tons of Instagram mentions automatically and hands-free

Track hashtags, mentions, Reels, and Stories in real time. Reuse UGC, request rights, and analyze Instagram content like never before.

✔️ All features included. ✔️ Setup in 2 minutes.

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Loved by 300,000+ big and small brands. World-famous and local

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Why monitor Instagram hashtags and mentions?

Get insights into your brand’s presence on Instagram to understand your customers and provide what they need.

Stay on top of every tag and trend

Get notified the moment someone mentions your brand, so you never miss an opportunity to engage or respond.

Turn UGC into content gold

From hashtags in Reels to Story mentions, discover what people are saying and turn it into high-performing, rights-cleared content.

Track performance across the funnel

Understand what content drives the most engagement, which creators move the needle, and how sentiment shifts across posts.

Complete Instagram social listening suite

From tracking brand mentions and hashtags to reposting UGC and analyzing content performance, gain complete visibility into how your brand shows up.

Instagram API integration
Official Instagram API for real-time monitoring

EmbedSocial connects directly to Instagram’s official API to monitor brand mentions, Reels, hashtag campaigns, reviews, and UGC videos — all in real time. No scraping, no manual work, and no delays.
Your team gets a continuous stream of fresh content and insights — ready to tag, repost, or analyze — the moment it goes live on Instagram.

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Tags
Organize your content your way

Apply custom tags to every mention, review, or UGC post – by product, influencer, campaign, or location. With smarter tagging, your team can filter and find exactly what they need, fast.

Whether you’re building a testimonial library, managing launches, or tracking influencer content, tagging makes every piece of content searchable and actionable.

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Instagram reposting
Turn real customer love into scroll-stopping content

Found a glowing review, influencer mention, or viral post? With EmbedSocial, you can instantly repost standout UGC discovered through social listening across Instagram, TikTok, or Google and transform everyday mentions into branded content that builds trust, drives clicks, and fuels conversions.

Discover > Approve > Repost — all in one workflow

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UGC rights requests
Secure usage rights with a single click

Reach out to users directly for republishing permission via comments or DMs. Track requests, approvals, and ensure your content is fully rights-cleared.

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Instagram insights
Track trends, uncover sentiment, and spot what’s driving engagement

Go beyond vanity metrics. With EmbedSocial’s Instagram listening insights, you’ll see the real conversations shaping your brand — from top-performing hashtags to trending sentiment, post types, and key contributors.

Whether you’re tracking a campaign, competitor, or influencer mention, our dashboard gives you the clarity to act fast and smart.

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Instagram social listening use cases

From campaign tracking to customer care and trend discovery, explore real-world ways social listening powers smarter decisions on Instagram.

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Influencer discovery

Monitor branded mentions, hashtags, and tagged posts to assess how influencers are performing to identify top creators and ensure their content aligns with your goals.

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Market research

Discover what customers are saying in comments, mentions, and Stories. Track positive and negative trends to improve products and address issues.

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Trend and content discovery

Surface viral content that drives engagement in your niche. Use these insights to fuel your content calendar and ride the momentum on Instagram.

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More advanced features

Not just a widget, but an all-in-one solution for all your UGC.

Multiple sources + import

Pull UGC automatically from Instagram, YouTube, TikTok, LinkedIn, and more—plus upload your own content manually.

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Auto-sync

Seamlessly sync content in real time using official API integrations with platforms like Instagram, YouTube, Google, and more.

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Multi-account support

Manage social listening across all your brands or clients from one centralized dashboard.

AI enrichment (soon)

The system scores and organizes posts by importance, based on sentiment, or keyword triggers, so you can focus on what matters and take action faster.

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Social inbox (soon)

Manage all Instagram DMs and comments in one place.

Organize content with tags

Filter content by platform, media type, keywords, tags, and even performance. Organize posts into tag-based folders for easy access and reuse.

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Analytics & reports

Insights on which source collects the most UGC with export options in CSV for in-depth analysis.

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Multi-filtering

Filter by platform, keyword, sentiment, media type, account, or date—perfect for campaign tracking or competitor monitoring.

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Moderation

Hand-pick or set up bulk filters based on keywords, media type or date filters to approve or reject specific customer content.

All features included. * No contracts.

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How does Instagram social listening work?

From hashtag tracking to actionable insights, see how easy it is to get started with Instagram listening using EmbedSocial:

Step 1: Connect your brand or hashtag sources

Sync your Instagram accounts and define what you want to track. EmbedSocial begins aggregating content in real time via Instagram’s official API.

Step 2: Monitor, filter, and analyze posts

Use smart filters to narrow by keyword, sentiment, post type, or influencer handle. Instantly uncover audience sentiment, trending content, or user feedback.

Step 3: Take action or export your insights

Reply to comments, repost UGC, request content rights, or export insights for team reports and strategy decks.

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Pricing plans

Start converting more social conversations today.

Choose the most suitable plan for your needs at a reasonable price.

Pro Plus Plan

$49/month
  • 6 social sources
  • 20,000 views/month
  • Unlimited shoppable widgets
  • Social inbox
  • Social media scheduling
  • Rights requests
  • X monitoring
  • Advanced analytics
Start free trial

Premium Plan

$99/month
  • 15 social sources
  • 100,000 views/month
  • Unlimited shoppable widgets
  • Social inbox
  • Social media scheduling
  • Rights requests
  • X monitoring
  • Advanced analytics
Start free trial

Need custom plans? Talk with sales

API approved

with official integrations.

Dedicated support

with success team.

GDPR compliance

and ISO certified.

Multi-language

admin and widgets

Loved by 300,000+ big and small brands. World-famous and local

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