Rank Instagram brand advocates in Google Sheets
Use EmbedSocial's Instagram brand advocate agent to find customers, creators, and fans who already mention your brand and rank them in Google Sheets.
One connection. Runs on your live EmbedSocial data.
What does it do?
Connect EmbedSocial with Claude and Google Sheets to create an agent that reviews Instagram mentions and ranks authors by post count, engagement, content quality, and brand fit. The agent helps you find people who are already creating useful brand-related content, so your team can prioritize outreach.
Useful for
- Finding Instagram brand advocates: surface customers and creators already talking about your brand.
- Creating influencer outreach lists: rank authors by engagement, frequency, and content quality.
- Building UGC pipelines: identify people whose posts may be useful for campaigns, widgets, or collaborations.
How to set up
- 1
Create your EmbedSocial account
Sign up for a free EmbedSocial trial to connect your social sources and turn on the MCP.
Start free trial - 2
Connect your Instagram sources in EmbedSocial
Add mentions, hashtags, accounts, or UGC sources you want to review.
- 3
Create a widget with your Instagram mentions
Use a widget that collects the posts the agent should analyze.
- 4
Connect Google Sheets in your AI tool
Make sure your AI environment can create or update a spreadsheet.
- 5
Set up the EmbedSocial MCP in Claude
Paste the MCP URL into Claude and authorize access with your EmbedSocial account.
- 6
Run the prompt
Ask Claude to rank Instagram brand advocates and export the list into Google Sheets.
Note: Depending on the connectors you are using, you may be prompted to authenticate your platform connections by logging into your accounts.
Real-world use case
Imagine you are preparing a creator outreach campaign and want to start with people who already post about your brand. Instead of searching Instagram manually, you ask Claude:
Using the EmbedSocial MCP, pull Instagram mentions from [widget] and aggregate posts by author. Rank the top brand advocates by post count, engagement, content quality, sentiment, and brand fit. Export the results into Google Sheets with columns for handle, profile link, post count, engagement, example post, and suggested outreach angle.
Claude reviews your Instagram mentions, ranks the strongest advocates, and creates a spreadsheet your influencer or community team can review.
More Lead generation automations
Find YouTube creators by keyword and add them to Google Sheets
Find creators from Instagram & TikTok mentions and enrich them in Clay
Find sales leads from Threads conversations
Using the EmbedSocial MCP, review Threads posts from [widget] and find posts with buying intent. Look for people asking for recommendations, comparing tools, complaining about competitors, or describing a problem our product can solve. For each opportunity, include the post text, author, why it is a lead, and a friendly reply suggestion.
Put your social content to work from any AI tool
EmbedSocial is the social media automation platform for UGC and reviews: connect the MCP, then run any workflow from a prompt.