A testimonial carousel shows one customer quote at a time and lets visitors slide to the next. This template pairs a large review card with your headline, a short intro and a Review us button. It’s one of the layouts for the EmbedSocial testimonial widget.
What the testimonial carousel shows and where to place it
A testimonial carousel is a website section that displays customer reviews one by one in a sliding card. It saves space while keeping each quote easy to read.
Use it when you have a handful of strong testimonials and want each one to get full attention. It also works where a full grid would push key content too far down the page.
A testimonial slider can pull Google reviews automatically or show testimonials you add yourself. You can type them in one at a time or import them from a CSV file.
Each card shows the review text, the reviewer’s photo, name and location, and how long ago they wrote it. Long reviews get a Read more link, so the card stays tidy.
- Homepage: gives first-time visitors proof from real customers near the top of the page.
- Pricing page: answers doubts at the moment visitors decide whether to pay.
- Product pages: puts customer quotes next to the details and the buy button.
- Landing pages: backs up a campaign’s main claim without taking much space.
How to add a testimonial carousel to your website
- Click Try this template to start your 7-day free trial on Pro.
- Click + Add source, then choose where the testimonials come from: Google to pull your Google reviews, or Custom to add testimonials yourself or import them from a CSV file.
- For Google, select Reviews, sign in with the account that manages your business and pick your location. For Custom, name the source and click Add review for each testimonial (a rating and the customer’s name are required; text, photo and date are optional).
- When you’re asked to pick a widget template, choose Testimonial Carousel Widget, then edit the label, headline, intro and button on the left.
- In the widget editor, click Embed, then Copy code, and paste it into your website builder’s custom HTML or embed block.
The full walkthroughs are in our Google source guide, Custom source guide and embed guide.
WordPress
Open your page in WordPress, add a Custom HTML block and paste the embed code. Click Update to publish.
If you use the EmbedSocial plugin, paste the widget shortcode into a Shortcode block instead.
Shopify
Copy the embed code from the widget editor. In Shopify admin, go to Online Store, then Themes, then Customize. Add a Custom Liquid section.
Paste the code where the carousel should appear, such as a product page template, and save.
Wix
In the Wix editor, click the Add (+) button and choose Elements, then Embed Code, then Embed HTML.
Paste the code into the field, click Update and publish the page.
Squarespace
Add an Embed Block where the carousel should go, click it and choose the Code Snippet option.
Paste the embed code, then save and publish.
Carousel vs grid vs wall of love
| Layout | Best for | Shows | Template |
|---|---|---|---|
| Carousel | A few strong testimonials in limited space | One large review card at a time, with arrows | Testimonial Carousel for Your Website |
| Grid | Showing many testimonials at once | Mixed-size cards in a bento grid | Bento Testimonial Grid |
| Wall of love | A full social proof section | Google and Trustpilot reviews with a rating summary and a card grid | Testimonial Wall |
Pick the carousel when quality matters more than quantity. Choose a grid or wall of love when volume is the point.
