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How to Add a Social Media Feed to Framer (No Code)

Add a live social media feed and Google reviews to Framer with the official EmbedSocial component. No code, just drag, paste, and publish.

Dushko Talevski
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EmbedSocial component in the Framer Marketplace

Dushko Talevski

EmbedSocial Team

You can now add a live social media feed, Google reviews, and UGC to any Framer site by dragging one component from the Insert panel. No custom code, no dev on standby.

Here’s the problem: a Framer site can look flawless and still lose the deal. Polished design says “we’re professional.” It doesn’t say “real people trust us.”

That gap used to mean pasting JavaScript into a Custom Code block and hoping it survived the next redesign. Non-technical clients hated touching it, and one wrong paste could break the whole page.

EmbedSocial just closed that gap with the EmbedSocial component in the Framer Marketplace, and this walks you through exactly how to use it, from your first EmbedSocial account to a published widget.

Why static Framer sites lose deals

Visitors decide whether to trust a business in seconds, and they’re looking for one thing: proof someone else already took the risk.

A site with no reviews, no social feed, and no visible customers reads as untested, even if the design is gorgeous. Agencies feel this pressure most, because a client’s site has to convert on day one, not eventually.

On the other hand, a live social media feed and real Google reviews tell a visitor, in half a second, that this business is real and other people like it.

For a wider look at how social proof works beyond Framer, see our guide to the best social proof tools.

Framer plugin vs. Framer component: what’s the difference

Framer has two separate systems for extending a site, and it’s easy to confuse them. Getting this right matters, because it changes where you go to find EmbedSocial.

Framer plugin vs. Framer component comparison

Where each one lives in Framer’s interface

A Framer plugin lives in its own sidebar panel. You open it, run an action, and close it. It doesn’t sit on your canvas as a design element.

A Framer component appears directly in the Insert panel, alongside text, images, and stacks. You search for it, drag it onto your page, and style it like any other layer.

Why EmbedSocial ships as a component, not a plugin

EmbedSocial ships as a component because that’s the format that behaves like a real design element: resizable, draggable, and visible right on the canvas.

A plugin would mean leaving your page to run a separate tool. A component stays where you’re already working, which is faster for agencies building multiple pages a week.

What the EmbedSocial component is (and where to find it in the Framer Marketplace)

The EmbedSocial widget component is listed under Components > Embeds in the Framer Marketplace, built and maintained by the EmbedSocial team.

EmbedSocial component listing in the Framer Marketplace

After tapping ‘Copy Component’ you just have to paste it in your Framer project.

You can also search “EmbedSocial” from any Framer project’s Insert panel and the tile appears, the same way Cal.com, Intercom, and Hubspot show up for their categories.

However, before you copy or drag it onto a page, you need one thing from EmbedSocial itself: a widget ref. Here’s how to get one.

Set up your EmbedSocial widget first

The Framer component only renders a widget you’ve already built in EmbedSocial. Three quick steps get you from zero to a widget ref.

Set up your EmbedSocial widget in three steps

Step 1: Create your EmbedSocial account

Sign up for an EmbedSocial trial account. You can also check out our free plan, which supports a Google Business Profile source with a review badge, showing five random reviews.

Note: You can also connect an Instagram, TikTok, or a Facebook source.

EmbedSocial supported sources

Step 2: Connect your Google Business Profile, Instagram, TikTok, or other sources

Under ‘Sources’, connect the source you want to display: your Google Business Profile for reviews, your Instagram or TikTok account for a feed, or multiple sources at once for a combined wall.

No API key or developer account needed on your end. EmbedSocial holds the official API integrations, so connecting a source is a login, not a setup project.

Step 3: Customize your widget and copy your widget ref

Once your source(s) are connected, head on over to the ‘Widgets’ section to generate and customize your new widget using our advanced AI widget builder.

EmbedSocial AI Widget Builder editor

The AI Widget Builder handles most of this with a prompt: describe your brand colors, fonts, or layout, and it applies the changes. The widget itself is fully responsive, so it adapts automatically to Framer’s mobile, tablet, and desktop breakpoints without extra configuration on your end.

Once you are done, open the widget’s ‘Embed’ tab and copy the data-ref value. That string is your widget ref. Keep it handy, it’s the only piece of information Framer needs from you.

Copy the widget data-ref value from EmbedSocial

Add the EmbedSocial component to your Framer site

With a widget ref copied, installing it in Framer takes three steps and no code editor.

Add the EmbedSocial component to Framer in three steps

Step 1: Paste the component into your Framer project

It’s simple, just open your Framer project and tap paste to add the component anywhere on the page. You can then move it around and place it wherever you want on the canvas.

Paste the EmbedSocial component into a Framer project

Step 2: Paste your widget ref

Select the component and find the Widget Ref field in the right-hand properties panel. Paste the value you copied from EmbedSocial.

Paste the EmbedSocial widget ref in the Framer properties panel

Step 3: Preview and publish

Click the ‘Preview’ (play button) at the top to confirm your feed or reviews load correctly, adjust height and width to fit your layout, then publish. That’s the entire process.

Preview the widget on a Framer page

The component isn’t limited to one content type. It renders whatever widget you point it at. Here’s what that looks like across the sources people ask about most.

What you can add to your Framer site

I picked three live templates for each source below so you can see exactly what lands on the page. Copy the widget ref from any of them and it drops into the Framer component the same way.

Add Google reviews to your Framer site

Show your star rating, review count, and individual reviews with photos and names, pulled live from your Google reviews widget and synced roughly every 10 minutes.

This is the fastest trust-builder on a Framer site: a real star rating next to real names does more for a first-time visitor than another paragraph of marketing copy.

See template: Google Reviews Slider

Add Instagram and TikTok feeds to your Framer site

Display your latest posts, reels, or TikTok videos in a grid, carousel, or autoplay layout, powered by the same Instagram widget and TikTok widget engines used across EmbedSocial’s other integrations.

A live feed signals that the business is active today, not just when the site was built. That’s useful on homepages and portfolio pages alike.

See template: Instagram Feed Widget

Add testimonials and shoppable UGC to your Framer site

Combine reviews from multiple platforms into one testimonial wall, or tag products inside UGC posts with the shoppable widget to turn the feed into a shoppable gallery.

See template: Testimonial Wall

Pro tip: Build once in EmbedSocial, reuse across sites. The same widget ref can render on a Framer page, a Webflow page, or a WordPress site, so a client rebrand doesn’t force you to rebuild the widget from scratch.

Old custom-code method vs. the new component

If you’ve used EmbedSocial on Framer before, you likely pasted a script into a Custom Code block. Here’s how that compares to the component.

Custom code (old) Component (new)
Setup Paste JavaScript into Embed or Custom Code block Copy component code or drag component from Insert panel
Editing Requires re-opening the code block Edit visually in properties panel
Discoverability Requires knowing the embed code exists Searchable in Insert panel
Best for Full HTML customization Fast, no-code setup

Both methods still work. The custom code approach is still there if you need more control over placement. But for most builds, the component is faster and harder to break.

Conclusion: Install the EmbedSocial component and turn your next Framer site into proof

A well-designed Framer site still needs evidence that real customers exist. The EmbedSocial component gets you there without a single line of code, from account setup to a published widget in minutes, not a dev sprint.

Search “EmbedSocial” in your next Framer project’s Insert panel and see what a live social media feed or a row of real Google reviews does for a page that used to be static. You can also find it at this link.

Frequently Asked Questions

Is the EmbedSocial Framer component free?

Yes. The free plan supports a Google Business Profile source with a review badge showing five random reviews. Full review imports, shoppable widgets, and advanced controls require a paid plan. Check current pricing on the EmbedSocial pricing page.

What's the difference between a Framer plugin and a Framer component?

A plugin runs in its own sidebar panel, separate from your canvas. A component appears in the Insert panel and behaves like a design element you drag directly onto a page, which is how EmbedSocial is built.

How do I display Google reviews on a Framer site without code?

Create a Google reviews widget in EmbedSocial, copy its widget ref, then drag the EmbedSocial component onto your Framer page and paste the ref into the properties panel. No code editor required at any step.

Do the widgets update automatically once installed?

Yes. Reviews sync roughly every 10 minutes and social feeds update continuously, so new content appears on your Framer site shortly after it’s posted on the source platform.

Can I use this on client sites I build for others?

Yes. Agencies and freelancers can install the component on any Framer project, including client sites, using the client’s own EmbedSocial widget ref.

Do I need a Google API key or developer account?

No. EmbedSocial maintains the official API integrations with Google, Instagram, TikTok, and other platforms, so connecting a source is a matter of logging in and selecting it, not registering for developer access.

Nick Poggi, TrovaTrip Ryan Hazlewood Zanna Ollove, Boston College Brooks Hitzfield, Seven Sons
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