Are you looking for the best Google reviews widgets so you can embed Google reviews on your website? Well, you are at the right place!
We’ve curated a selection of the 21 best Google review widgets out there, all of which are built and powered by EmbedSocial.
Why are they the best? Well, we have a direct and official API integration with all major review platforms, including Google.
That allows us to offer seamless and automatic syncing of thousands of old and new reviews from your Google Business Profile straight to your website!
These widgets are for everyone, ranging from individual entrepreneurs and small local companies with just a few reviews to large multi-location enterprises.
So keep on reading to find just the right Google review widget for your needs!
Embed Google Reviews Widget
Automatically collect and embed Google reviews and use AI reviews management tools to unlock your website’s sales potential.
FYI: You can automatically embed Google reviews widget on your website and show authentic user-generated reviews, increasing trust for more sales. Try it now.
What is a Google review widget?
A Google reviews widget is a specialized tool that allows you to display your Google customer reviews directly on your website.
In a way, this widget is the link between your Google Business Profile and your website, as it showcases your customer feedback on your website in real time.
EmbedSocial is one of the best review management platforms for collecting your Google business reviews and embedding them on any of your pages!
Plus, it comes with 40+ Google reviews widgets, such as the ones shared below, which you can try out right away:
Want more Google reviews widgets? Click below to explore more templates.
How does a Google Reviews widget work?
As a UGC platform, EmbedSocial connects with various social networks and review sites to collect and display reviews, photos, and videos in one place.
Plus, as mentioned before, it has official access to the Google Business Profile API, enabling businesses of all sizes to:
- Sync Google reviews automatically—no manual updates needed;
- Generate analytics and insights—track the performance of your reviews;
- Manage reviews for multi-location brands—ideal for franchises and agencies;
- Schedule Google Posts—Engage customers directly from one platform.
Google’s Business Profile API is an official API by Google allowing third-party platforms like EmbedSocial to build functionalities beyond the basic GBP in terface. This includes the ability to generate analytics, schedule Google posts on multiple-locations, manage data in bulk and of course the ability to sync Google reviews to any website in almost instant time.
EmbedSocial offers a seamless setup without coding skills
EmbedSocial’s Google Reviews widget integrates directly with your Google Business Profile, automatically pulling reviews into interactive and customizable social proof widgets. The setup is quick and requires no API key or coding skills.
Build and customize your widgets with the EmbedSocial Editor
Our universal editor, which is a core feature of the platform, lets you:
- Connect multiple data sources—combine Google reviews with other content;
- Browse over 60 widget templates—sliders, grids, popups, and more;
- Customize the design completely—fully adjust your fonts, colors, and layouts.
You can find all design options in the left ribbon menu and preview the widget:
Then, once your widget is ready, simply copy the embeddable code from the ‘Embed’ tab and paste it onto your website in an HTML element—it’s that easy!
Top 21 Google review widgets to showcase customer feedback
- Dynamic Google reviews slider with average rating
- Interactive lightbox with ‘Leave a review’ CTA
- Popup Google reviews widget
- Dark popup Google reviews widget
- Classic Google reviews widget
- One-column Google reviews widget
- Dark grid Google reviews widget
- Google reviews single-slide carousel
- Google reviews CTA widget
- Vertical autoplay Google reviews widget
- Google reviews photo widget
- Google reviews ‘Wall of Love’
- Google reviews badges
- Google reviews with Instagram mentions
- Rainbow Google reviews widget
- Google reviews widget with search-by-keyword filters
- Free Google reviews widget with a lightbox
- Shoppable Google reviews widget
- Slider Google reviews widget
- Carousel Google reviews widget
- Google reviews widget with AI filters
1. Dynamic Google reviews slider with average rating
This interactive slider provides a snapshot of customer sentiment by showcasing:
- Average Rating Display: Highlights the business’s impressive 4.9-star rating based on 39 Google reviews, instantly building trust.
- Customer Testimonials: Features individual, detailed reviews with profile photos, adding a personal touch.
- Engaging CTAs: Includes bold, user-friendly buttons encouraging visitors to leave their own review or explore all reviews for more insights.
- Real-Time Updates: Indicates the recency of the last review, verified for authenticity by EmbedSocial.
This sleek and functional design seamlessly combines credibility, transparency, and user engagement.
2. Interactive lightbox with ‘Leave a review’ CTA
This Google Reviews widget features an intuitive lightbox design, providing users with an immersive and user-friendly review browsing experience. Key features include:
- Vertical Lightbox Format: Displays reviews in a clean, focused vertical layout, allowing users to read full testimonials without distractions.
- Detailed Review Information: Highlights individual reviews, complete with star ratings, reviewer names, profile photos, review dates, and detailed feedback.
- Seamless Interaction: Clicking on a review card expands it into the lightbox for a full-screen experience, enhancing readability.
- Prominent CTA: The ‘Leave a Review’ button is conveniently positioned within the lightbox, encouraging users to contribute their feedback directly.
- Enhanced Engagement: Combines credibility and ease of use, motivating visitors to engage with the content and share their opinions.
This lightbox feature is ideal for businesses looking to highlight customer reviews while driving user interaction.
3: Popup Google reviews widget
The key features of this widget are the settings to float at the bottom of the website and the ability to slide the reviews in a slider format automatically. It is perfect for using it as a widget sitewide. Here are some of the active settings and functionalities enabled in this widget:
Why choose the Google Reviews popup?
- Space-Saving: Since the reviews are in a popover, they don’t occupy constant space on your webpage, allowing for a cleaner design.
- Lightbox: on click will open each particular review in a lightbox mode.
- Design flexibility: The popup’s design, including its size, colors, and fonts, can be customized with Custom CSS to align with your brand identity.
4: Dark Popup Google Reviews Widget
Our dark popup Google Reviews widget is the perfect solution for modern websites.
It’s easy to install and highly customizable – yes, you can change the overall color by changing the theme setting or using Custom CSS.
By default, this template has enabled dark theme settings.
5: Classic Google Reviews Widget
Having a Google reviews widget in a full-page feed format provides even more benefits for businesses and customers. For businesses, it helps highlight many customer reviews in cases with hundreds of reviews.
For customers, it offers a comprehensive way on a dedicated page to view all the feedback on a given product or service, making it easier for them to assess the overall quality and make an informed purchasing decision.
Additionally, having the widget in a full-page feed format makes it easier for customers to navigate and find what they want quickly.
6: One Column Google Reviews Widget
This template is designed to showcase reviews with more text and can fit on a narrow page where the review cards are displayed in one column.
If activated, the page can display a ‘Leave a review’ button that can have the following options:
- Link to open a form where the reviews will be stored and displayed in the widget in the EmbedSocial platform
- Link to open the Google reviews form – where the users can directly submit a review on the company location
7: Dark Grid Google Reviews Widget
This template is great for websites that have darker or more modern layouts.
It displays the Google reviews in a grid of review cards and enables the user to define a Loda more or a numbering pagination to browse through the reviews on one page.
8: Google Reviews Single Slide Carousel
This template shows the Google reviews in a slider but one review at a slide. It has a larger font size created using Custom CSS.
Additionally, the widget is clickable, meaning that users can define if on click to open the review in a larger lightbox or on the original source page – the actual review on the Google location.
The widget is designed to be used as a ‘Latest reviews’ section on landing pages and home pages.
9: Google Reviews CTA Widget
The Google Reviews CTA Widget by EmbedSocial takes customer testimonials to the next level by integrating Call-to-Action (CTA) buttons and links directly within each review. This innovative widget allows you to guide users from reading a positive review to taking immediate action, such as proceeding to a product’s checkout page or accessing more information.
Why choose the Google Reviews CTA widget?
- Action-oriented: The inclusion of CTA buttons and links encourages users to take immediate action, enhancing the widget’s effectiveness.
- Enhanced User Journey: By linking directly to product checkout pages or additional information, you streamline the user’s journey from review to conversion.
- Highly Engaging: The interactive nature of the CTA buttons makes the reviews more engaging, increasing the likelihood of user interaction.
- Customizable CTAs: You can add tailored CTA buttons to each review, such as “Buy Now,” “Learn More,” or “Contact Us.”
- Direct Links: Each review can include a direct link to relevant pages, such as the product being reviewed or a page with more information.
10: Vertical Autoplay Google Reviews
You can transform your widget into a vertical feed that auto-plays by activating a single setting.
It shows a header with your Google reviews, aggregated ratings, and a ‘Write a review’ button that you can link to your Google places location and collect Google reviews directly in the native Google reviews form.
To activate this setting, open the editor, and in Layout settings, scroll to the bottom and activate the Vertical autoplay setting. Here, you have an additional option to set the autoplay interval too.
11: Google reviews photo widget
This is a great way to showcase your customer photos and a testimonial about their experience with your company.
EmbedSocial’s Google Reviews Photo Widget takes the concept of displaying customer reviews to the next level by incorporating photos that people have posted along with their reviews. This unique feature adds a visual element to customer feedback, making it more engaging and relatable for your website visitors.
Why Choose EmbedSocial’s Google Reviews Photo Widget?
The inclusion of photos in reviews offers a more authentic and vivid representation of customer experiences. Photos can capture the quality of a product or the ambiance of a location in a way that words alone cannot. Here’s why EmbedSocial’s Google Reviews Photo Widget stands out:
- Visual appeal: Photos grab attention and can be more convincing than text reviews alone.
- Enhanced credibility: Real customer photos add an extra layer of trust.
- User engagement: The visual aspect encourages more interaction from website visitors.
12: Google Reviews ‘Wall of Love’
EmbedSocial’s Google Reviews ‘Wall of Love’ is a comprehensive solution for businesses looking to create a dedicated space on their website to showcase all their Google reviews. This innovative widget displays reviews and comes with a header that shows the average rating and a link to collect more reviews. Additionally, it provides filters to showcase reviews from other sources, making it a one-stop shop for all your review display needs.
Why choose EmbedSocial’s Google Reviews ‘Wall of Love’?
- Centralized display: All your Google reviews are displayed on a single page, creating a ‘Wall of Love’ that visitors can scroll through.
- Multi-Source filters: The widget allows you to filter and display reviews from other platforms, offering a comprehensive view.
- Average rating: A header displays your average rating, giving visitors an immediate understanding of your overall performance.
- Review Collection: A dedicated link encourages visitors to leave their own reviews, helping you collect more feedback.
Key features of EmbedSocial’s Google Reviews ‘Wall of Love’
- Dynamic header: The header updates in real-time to reflect the current average rating.
- Customizable filters: Choose which other review sources you want to include in the filters.
- Review link: A ‘Leave a Review’ link is prominently displayed, directing visitors to your Google My Business page or other review platforms.
- SEO optimized: The widget is designed to be SEO-friendly, helping improve your site’s search engine ranking.
13: Embed Google Reviews Badges
Google Reviews badges are a fantastic way to showcase your business’s reputation directly on your website. These badges serve as mini widgets that can be strategically placed on various pages to display your Google rating. EmbedSocial offers different types of Google Reviews badges, each with its unique features and benefits.
Let’s explore the options: Dark Badge, Floating Badge, and Inline Badge with Customer Avatars.
Google Reviews dark badge
The Google Reviews Dark Badge is designed to blend seamlessly with websites with a darker theme or background. This aesthetically pleasing badge ensures that your Google rating stands out without clashing with your site’s design.
- Visual Appeal: The dark theme complements websites with darker aesthetics.
- Flexibility: You can place this badge anywhere on your site, from the footer to the sidebar.
- Instant Recognition: The dark badge immediately draws attention, making it easier for visitors to notice your rating and the number of Google business reviews.
Google Reviews floating badge
The Floating Badge is a dynamic and interactive option that stays visible as users scroll through your website. This ensures that your Google rating is always in sight, encouraging trust and credibility.
- Constant Visibility: The badge floats on the screen, making it consistently visible.
- User Engagement: Its interactive nature encourages users to hover over it, revealing more details like the number of reviews.
- Customizable Position: You can choose where on the screen the floating badge appears, be it in the bottom right corner or elsewhere.
Google Reviews inline badge with customer avatars
The Inline Badge takes personalization to the next level by including the avatars of customers who have left reviews. This adds a human touch to the badge, making the reviews more relatable and trustworthy.
- Personalization: Customer avatars make the reviews more engaging and relatable.
- Versatility: This badge can be embedded inline within your content, making it a great fit for blog posts or product pages.
- Social Proof: The inclusion of real customer faces enhances the badge’s credibility, serving as strong social proof.
14: Embed Google Reviews with Instagram mentions
In today’s digital landscape, combining different forms of user-generated content can provide a more comprehensive view of your brand’s reputation.
This UGC widget allows you to do just that by embedding Google Reviews alongside Instagram mentions on your website. This innovative widget offers a multi-dimensional approach to showcasing customer feedback or collaborations with UGC creators on Instagram.
Why embed Google Reviews with Instagram Mentions?
- Holistic view: This widget combines Google Reviews and Instagram mentions, offering a well-rounded portrayal of your brand.
- Social media integration: Leverage the power of Instagram, one of the most popular social media platforms, to enhance your brand’s visibility.
- Enhanced credibility: The combination of reviews and social mentions adds layers of authenticity and trust to your online presence.
15: Rainbow Google reviews widget
In a world where standing out is key, EmbedSocial’s Rainbow Google Reviews Widget offers a vibrant and eye-catching way to display your Google Reviews. This innovative widget presents reviews in a slider format, where each review card has a different color, creating a visually appealing “rainbow” effect.
Why Choose Widget 15: Rainbow Google Reviews Widget?
- Visual impact: The rainbow-colored review cards immediately grab attention, making them stand out in your website design.
- Slider format: Reviews are displayed in a slider, allowing users to easily scroll through multiple reviews without overwhelming the page.
- Enhanced user experience: The colorful design and interactive slider create an engaging user experience.
- Colorful cards: Each review card in the slider comes in a different color, creating a rainbow effect.
- Customizable speed: You can adjust the speed of the slider to suit your website’s flow.
- Mobile responsiveness: The widget is designed to look great and function smoothly on all devices.
16: Google reviews widget with Search by Keyword filters
With the help of AI, this widget will show the most used keywords in the reviews and show them at the top of the widget as filters.
This is great for potential customers to see the sentiment of previous customers’ experiences and filter topical reviews to explore further.
Searching Google reviews by keywords will help increase transparency and trust and impact towards a positive reputation.
Here is an example:
17. Free Google reviews widget with Lightbox
This new Google reviews widget by EmbedSocial is designed to be free for any small business. It works based on the Google business profile API, which means it will show all reviews from the GBP and allow users to simply embed it on their websites.
Why Choose Widget 17: Free Google reviews widget with lightbox
- It updates once automatically – once per day, which saves time to have always updated reviews on the website.
- it provides a lightbox view of all the reviews that the customers on the website can have more holistic read of what the previous customers are talking about.
- Its’ free and generates all reviews from the Google business profile.
18. Shoppable Google reviews widget
The Shoppable Google Reviews widget is a tool that displays Google customer reviews on your website, allowing visitors to directly purchase the products mentioned in those reviews.
This is one of the most advanced widgets and is designed to help offline and online brands sell more with user-generated content.
The widget is constructed to all support media from other social media networks such as Instagram, Facebook, TikTok o LinkedIn, which makes it a true shoppable widget that uses the power of social selling to help brands grow.
Why use the Shoppable Google reviews widget:
- It can help decrease the bounce rate and keep visitors on your site longer, exploring products.
- Shows actual Google reviews tagged with the products mentioned so you can make a shorter checkout flow.
- It might help you improve SEO on product pages as Google ranks pages with higher authority and authenticity.
19: Slider Google Reviews Widget
This widget is one of the most used widget templates in the EmbedReviews platforms.
It is perfect for displaying many reviews in one compact layout that allows users to interact by clicking on it and reading the detailed reviews in a lightbox mode.
It fits great on home pages or sales landing pages.
20: Carousel Google Reviews Widget
The Carousel Google Reviews Widget by EmbedSocial offers a dynamic and visually engaging way to showcase your Google Reviews. Designed to display reviews in a carousel format, this widget allows users to scroll horizontally through a series of reviews, providing an interactive experience for your website visitors.
- Auto-Scroll: The carousel can be set to auto-scroll, allowing reviews to automatically slide across the screen at a set interval.
- Customizable design: You can tailor the look of the carousel to match your website’s aesthetics, including adjusting the colors, fonts, and slide speed.
- Mobile responsiveness: The widget is optimized for mobile viewing, ensuring a seamless experience across all devices.
21: Google Reviews Widget with AI Filters
Last but not least, I should mention the Google reviews widget with AI filters, which utilizes artificial intelligence to analyze and categorize customer feedback, allowing visitors to filter reviews based on specific keywords or sentiments.
This enables potential customers to quickly find relevant testimonials that address their interests or concerns. The widget seamlessly integrates with your website and offers customization options to match your brand’s aesthetic.
Why use the Shoppable Google reviews widget:
- All Google reviews in one place – This widget automatically collects and displays all your Google reviews on your website, allowing visitors to read feedback without navigating away.
- AI-powered summary card – A built-in AI feature generates a concise summary of your reviews, giving visitors a quick snapshot of overall customer sentiment.
- Smart keyword filters – AI-driven keyword filters categorize reviews based on frequently mentioned terms, enabling visitors to quickly find relevant feedback on specific topics.
How to embed a Google reviews widget on your website?
EmbedSocial is a third-party platform with official integration with Google, making displaying Google reviews fast and easy.
To get started and embed Google Reviews widget, go to the Google Reviews widgets library powered by EmbedSocial and follow these steps:
Step 1: Click Use template, register, and activate a trial
Step 2: In the editor, click Connect source to connect to your Google My Business and pull your Google location reviews
Step 3: Use the left-hand settings panel to customize the widget further
Step 4: Copy and paste the provided Google Reviews widget code.
Note that to embed the Google reviews widget, you can paste the javascript code into the HTML code of your website, or if you use WordPress, you can use both the JavaScript code or a special shortcode that is a smaller version of the main code and can be used in WordPress shortcode block once you install the EmbedSocial reviews plugin for WordPress.
Detailed guide on how to embed Google reviews >
Here you will find all details how to embed the code on any website builder and also how to create a free Google reviews widget.
Further reading
Why use a Google reviews widget on your website?
Google reviews are crucial for your business growth (especially when embedded on your website) for several reasons:
- Increased visibility on Google—embedded reviews boost your local SEO, thus increasing your search rankings;
- Enhanced credibility and social proof—customer testimonials and ratings add instant credibility to your website;
- More leads and sales to visitors—affect the consumer decision-making process by sending more trust signals;
- Valuable product and service insights—learn what your customers think about you so you fix any issues;
- Generation of more feedback—get more Google reviews via an embedded Google review link in the widget.
As you can see, you get a lot for minimum effort since these widgets work automatically without any input.
5 best practices for embedding your Google reviews widget
To make the most out of EmbedSocial’s widgets for Google reviews, consider following these best practices:
Get a Google star rating in search results
Embedding the Google reviews widget on your site is one of the best ways to get a review-rich snippet that will appear as aggregated rating stars for your page’s search results.
A rich snippet is included as an additional option when you create a Google reviews widget in EmbedReviews.
To access the scheme code that will display aggregated rating stars along the search result, follow these steps:
Step 1: When in the widget editor, click on the Schema tab
Step 2: Copy the schema code with a click on the ‘Copy Code’ button as shown below:
Step 3: Embed the code at the top of your page where you have embedded the widget code
That’s it.
Further reading
Customize your Google reviews widget
In the EmbedSocial platform, you will find one of the most robust widget editors on the market with tons of Google reviews widget features.
Complex yet very easy to use, it provides options for advanced web developers and also for small businesses who can click a few buttons and embed Google reviews in seconds.
Here are some of the available customizations:
General customization
- Show widget on the website
- Show widget on mobile
- Auto-add new posts
- Activate Google Analytics
- Widget language
- Change widget font
- Setup email alerts for new reviews
- Setup Slack alerts for new reviews.
Layout customization
- Change Layout Style: Grid, Slider, Popup, or Badge
- Choose a widget theme, Light or Dark, Colors fonts
- Activate Vertical autoplay
- Define Feed columns on Desktop and columns on mobile
- Define Slider autoplay interval
- Choose the type of Navigation: Load More or Pagination.
- Change Load more button text.
Reviews card customization settings
The main setting is the Card Styles setting – which enables users to change the overall look of the review card. The style usually activates a few settings so you can quickly get to an appealing look of the card – and don’t spend time clicking through the widget settings.
- Option to Turn on/off card elements like Date, Source logo, Avatar, Review text, etc.
- RatingStars color
- Define the appearance of the Reviewer’s Name: Full name, First name, and Hide the name
- Card background color
- Corner radius of the review box
- Define box link: To open in lightbox or Original source
- Define clicks in Lightbox: None or Original sources
- Define Lightbox direction: Horizontal or Vertica
- Option to select the images to appear in better image quality
Add shoppable links to the reviews in your widget
This is unique to the EmbedSocial platform, enabling you to embed Google reviews with CTA buttons like Buy Now, Go to Checkout, Add to Cart, etc., which will help you sell the product mentioned in the review immediately.
It also helps potential customers because they won’t need to browse the website to find the product; rather, they will click on the button in the review box and buy the product on the link you provide.
Here is how to add links or buttons to your reviews.
Step 1: Navigate to the Links tab and click Add CTA on each review that you want to add a link.
Step 2: Write the product name, add the link to check out, and add the price.
Once you save the links, the CTA buttons will appear inside each card in the widget.
Use Google review widget templates
Struggling to get more Google reviews? In order to have more reviews to display on your website, you will need to constantly ask your customers to leave reviews on Google.
Here’s a simple review request template you can use in emails or messages:
Subject: Share Your Experience – Leave Us a Google Review!
Hi [Customer’s Name],
Thank you for choosing [Your Business Name]! Your feedback helps us grow and improve. If you have a moment, we’d love to hear about your experience. Click the link below to leave a quick review:
👉 [Your Google Review Link]
Thanks for your support!
Read more:
Encourage customers to leave more reviews
A Google Reviews widget is only as powerful as the number of high-quality reviews it displays. To maximize its impact, actively encourage your customers to leave reviews.
So, how do you get more reviews? Here are a few effective methods:
- Ask at the right moment – request reviews after a successful purchase or a positive customer interaction;
- Offer incentives – consider small perks like discount codes or exclusive content to encourage participation;
- Showcase existing reviews – display positive testimonials on your site to inspire more customers to share their experiences.
- Use multiple channels – send review requests via email, SMS, or social media;
- Make it easy – provide a direct link to your Google review form;
By collecting fresh Google reviews, your widget stays updated with authentic, real-time feedback, improving credibility and trust with potential customers.
Conclusion: Use Google reviews widgets to gain trust and boost conversion!
Social proof and reviews widgets are some of the best website widgets to show evidence of the success of your product and services.
You probably already collect reviews and know how to display reviews on your website. But if you want even more fresh reviews on your website that will auto-sync and attract customer feedback more authentically, consider having a Google reviews widget.
EmbedSocial is one of the best review platforms to help you aggregate your Google Maps reviews and show the latest reviews from satisfied customers on your online store or service website.
FYI: You can automatically embed Google reviews widget on your website and show authentic user-generated reviews, increasing trust for more sales. Try it now.
FAQs about Google reviews widgets
How to embed a free Google reviews widget?
EmbedSocial allows you to manually import all your reviews and create a free dynamic slider with them for your website.
Why do I need Google reviews?
Google reviews are perhaps the best feedback you can collect and display online. Plus, they are authentic user-generated content shared by your customers to help you boost your brand reputation, gain the public’s trust, and increase your sales. Not to mention, Google reviews are very beneficial for your local SEO performance.
Why use a Google reviews widget on your website?
The best thing any business could do to gain the trust of their website visitors is to embed a Google reviews widget.
How to get more reviews on your Google Business Profile?
Arguably the best way is to share your Google review link wherever possible, including your website and in every correspondence you have with your clients, such as your SMS and email messages. Not to mention that you can print a QR code with the link and place it in your store.
How does the Google reviews widget work?
EmbedSocial’s Google review widget has a direct integration with Google’s API that enables it to connect to your Google Business Profile to aggregate and showcase all your latest reviews.
Can I display these Google reviews widgets in content management systems?
Yes, the embeddable widget code works in most CMS platforms, website builders, and eCommerce platforms. Therefore, you can easily display our Google business reviews widget on a Squarespace website, as you can on a WordPress website.
Can I embed Google review badges with aggregated ratings?
EmbedSocial also allows you to easily embed Google review badges that automatically update your rating each time you get new reviews.
Can I use a Google review template to showcase reviews on my website?
Yes! Our Google Reviews widget includes multiple templates that allow you to display reviews in a format that best suits your website—whether it’s a grid, carousel, or a sidebar. You can fully customize these templates to match your brand identity and improve engagement.