Have you ever wondered where you want your customers to write a review?
You might have a Facebook page, Yelp location, or multiple Google locations.
Which link will you send? Are you sending multiple links so they can choose which platform to submit their review on?
If you are interested, there is a solution to send just one link that will open a page with all links to multiple review sites and all your Google review locations.
Continue reading to learn about creating your one link with multiple review site buttons.
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Benefits of using one link to ask for reviews
As mentioned, companies with multiple review sites and multi-location review management face a few challenges when asking customers for reviews.
- Need to send multiple links if they have multiple Google locations.
- Need to choose where to ask for review so they don’t send all their review site links.
- The review site link they send might be from a platform where the customer doesn’t have an account to log in, such as logging into Gmail to write a Google review.
To avoid the above, using a single link to solicit reviews across multiple platforms offers several significant benefits:
Simplifies the review process
A single link reduces complexity for both the business and the customer. It eliminates the need to send multiple links to different review sites, making it easier for customers to leave a review on their preferred platform.
Increases response rates
Customers are more likely to complete their reviews by simplifying the review process. A straightforward, hassle-free experience encourages participation, avoiding the possibility of sending a link that might not be a platform where the customers have an account and are willing to share their opinions publicly.
Centralizes review management
Having one link that directs to a landing page for all review sites can also simplify the review management process for businesses. It allows for easier review volume and sentiment tracking across platforms, facilitating a more coordinated reputation management strategy.
One link to ask for reviews on multiple sites
The reviews collection form built into EmbedSocial is the solution for creating a page with buttons for all your review sites.
It is a powerful tool that will enable you to activate your Facebook, Google, and Yelp links and also add Google review links to multiple locations – so people can choose the location that they want to review.
In summary, here are the features provided by the form:
- Integration with major review platforms: Facebook, Google, and Yelp.
- Support for multiple Google locations, with the ability to add Google links to multiple locations.
- Ability to activate a custom form link to collect reviews with images or video testimonials.
- Customization options, including the colors, type of fields in the custom form, etc.
Here is an example of how this page looks like and a live demo link:
Steps to create one link for multiple review sites
Here are the steps on how to create your own page with multiple buttons to review sites:
- Sign up for EmbedSocial.
- Go to the Collect form and click to edit your pre-built Collect form.
- Go to the Settings panel on the left and activate the ‘Collect reviews on the external platform’ setting.
- Add the Facebook page Yelp page URL, and select the Google locations you have connected previously with EmbedSocial.
- You can further customize the page and include also the option to collect custom reviews with image or video testimonials.
- Once finished, copy the URL and send it to your customers.
Here is a detailed walkthrough video to create a link with multiple links to your brand’s listing pages on multiple review sites:
The best way is to create multiple collection forms and have more links like this if you run businesses in various countries or for multiple clients.
Ideas for integrating your multi-platform reviews link into various customer touchpoints
When you’re looking to gather more customer reviews without overwhelming your customers with multiple links, sharing a single link that directs to a page with options for different review platforms is the solution. Here’s how you can effectively share such a link to maximize the number of reviews:
Business Cards
Include a QR code or a short URL on your business cards that directs to your review page. This is especially effective for face-to-face interactions at trade shows, meetings, or networking events.
Newsletters
Feature your review link prominently in your email newsletters. A dedicated section with a call-to-action like “Tell Us How We’re Doing” can encourage recipients to leave a review.
Website
Embed the link in several strategic places on your website:
- Homepage: A prominent button or banner can catch visitors’ attention.
- Footer: A more subtle placement that appears on every page.
- Checkout Page: After completing a purchase, customers are likely in a positive mindset to leave feedback.
Blog Posts
If you maintain a blog, end your posts with a call-to-action asking readers to review your services or products, linking directly to your review page.
Emails
Incorporate your review link into thank-you emails following a purchase or service. A friendly reminder about the value of their feedback and the ability to choose where they can submit their review can motivate customers to click through.
Related:
Text messages (SMS)
If you have a mobile marketing platform, text messages can be an effective way to reach customers directly with the review link.
Receipts
Adding the review link to digital or printed receipts can catch customers at a moment when their experience with you is top of mind.
Social Media
Regularly post the review link on your social media platforms, and consider pinning it at the top of your profiles. Engage with your followers and kindly ask them to share their experiences.
In-Store signage
If you have a physical location, place signs with the QR code or URL near the checkout counter or anywhere customers spend time, like waiting areas, digital signage board, etc..
After-Support Interactions
After resolving a customer support issue, whether it’s via phone, email, or live chat, follow up with a link to your review page. This can be particularly effective, as the customer has just experienced your commitment to customer service.
Packaging
Include the review link or QR code on product packaging or in the packaging slip. It’s a direct way to engage customers right when they’re most excited about their purchase.
Voicemail and on-hold messages
Incorporate a mention of the review link in your voicemail greetings and on-hold messages. For example, while customers wait, you can say, “Did you know you can now leave us a review with just one click? Check out the link in our email signature or on our website!”
Employee uniforms
If applicable, add a QR code to employee uniforms or name badges, especially in service industries where employees interact directly with customers.
Key Takeaways
To wrap up, here are the key takeaways of creating a one-page or link to collect reviews on all your main review sites:
- Send only one link to ask for reviews
- Give an option for customers to choose the location where to leave a Google review for multi-location businesses
- Use one form for your website to redirect users to multiple review sites.