YouTube videos are becoming an essential part of any business marketing strategy, so you should really start embedding them on your websites and social media platforms.
That said, I have just the right social media aggregator that will help you with that. EmbedSocial can easily collect, moderate, and showcase your YouTube content via website widgets.
Not convinced? Watch this interactive video to see just how easy it is:
Options to embed YouTube channel
There are two methods to embed your YouTube channel:
- Manual: Copy and paste the individual video embed codes provided by YouTube
- Automatic: Use a third-party tool or plugin that has direct integration with YouTube
If you want to go with the first option, just follow these steps:
- Find the YouTube video in question and click its ‘Share’ option.
- Click on the ‘Embed‘ option (first in line).
- Copy the provided code (you can select your start time).
- Paste the code in a separate page on your website.
This is somewhat straightforward, but the downside is that you have to repeat the above steps for each individual video you would like to embed on your website.
That said, brands and agencies need to scale the process to save time and effort. I offer you a better method for embedding a YouTube channel: use a third-party UGC platform like EmbedSocial.
Best of all, we use a direct YouTube API connection to create gorgeous YouTube widgets!
FYI: You can automatically embed a YouTube widget with a social media aggregator, bringing your website to life with fresh content.
Full guide: Embed a YouTube channel in 6 simple steps
Before you start, if you are not a user yet, register for an EmbedSocial account, and you are ready to go. Then, just follow the steps below to set up your YouTube website widget:
- Design your YouTube channel widget
- Connect your YouTube channel content
- Choose an AI template for your YouTube widget
- Further customize your YouTube website widget
- Copy the embeddable widget code
- Paste the code on your website
Step 1: Design your YouTube channel widget
First things first, you have to enter your widget prompt in our AI widget editor. You can be descriptive so you get the exact look you’re looking for. Note: you need 1 credit for each prompt:
Step 2: Connect your YouTube channel content
Once your new widget loads up, it’s time to connect your YouTube channel via the ‘Sources’ tab in the editor. Note that you may be prompted to sign into YouTube the first time around:
Once you approve the connection, just tick the YouTube source you’d like to add:
Step 3: Choose an AI template for your YouTube widget
Now, I would suggest you pick one of our ready-to-go AI widget templates, as we offer several alternatives for each different platform. Then you can customize them further if you’d like:
Step 4: Further customize your YouTube website widget
To tweak the look of your widget, just navigate to the ‘AI design’ tab and keep entering prompts to change any element you’d like from the widget text to its colors:
Step 5: Copy the embeddable widget code
Once you’re done with everything, simply go to the ‘Embed’ tab (top-left corner) and tap ‘Copy code’, which will put the widget code into your copy clipboard:
Step 6: Paste the code on your website
Last but not least, you have to open the specific website page in your corresponding editor, add a custom HTML box, paste the widget code, and save the page.
Here’s how to complete that process across all popular website builders:
How to embed UGC on WordPress?

Here’s how to embed UGC on WordPress sites:
- Once you create your EmbedSocial widget, go to your WordPress admin page;
- Sign in to your account and open the page where you want to add the UGC widget;
- Click the + button in the editor and choose Custom HTML to paste the widget code;
- Click “Save” when you’re done.
How to embed UGC on Shopify?

Here’s how to embed UGC on Shopify sites:
- Log into your Shopify account after copying the embeddable widget code in EmbedSocial;
- Navigate to the ‘Pages’ tab and click ‘Add page’;
- In the ‘Content’ field pages the embeddable code;
- Select the page where you want the code to appear and press ‘Save’.
How to embed UGC on Squarespace?

Here’s how to embed UGC on Squarespace sites:
- Copy your EmbedSocial widget code and log into your Squarespace account;
- Choose the page where you want the reviews to appear;
- Click ‘Add new section’ and then ‘Add block’ where you want to display the widget;
- From the blocks list, choose ‘Embed‘;
- Click on the block, select ‘Code snippet’, and click ‘Embed data’;
- Finally, in the code box, paste the copied reviews code;
- Make sure to save and publish your changes on Squarespace.
How to embed UGC on Wix?
Here’s how to embed UGC on Wix sites:
- Log into your Wix editor and choose the page and location to add the widget;
- Click the “+” icon in the top-left corner to add a new element;
- Find the ‘Embed & Social’ section and tap ‘Embed Code’;
- Paste the code and tap ‘Update’.
How to embed UGC on Webflow?
Here’s how to embed UGC on Webflow sites:
- After creating the widget in EmbedSocial, log in to your Webflow account;
- Go to the edit view of your website within Webflow;
- Choose to ‘Add element’ in Webflow and select the ‘Embed’ element;
- Drag and drop it where you want your reviews to appear;
- In the input field, paste the copied EmbedSocial code.

How to embed UGC on Pagecloud?
Here’s how to embed UGC on Pagecloud sites:
- After copying the EmbedSocial code, log in to your Pagecloud account;
- Start editing the webpage where you want the reviews to appear;
- Tap on ‘Apps’ from the left ribbon menu and select ‘Embed’;
- Paste the EmbedSocial code into the popup field and click ‘Ok’ to complete the process.
How to embed UGC on Google Sites?

Here’s how to embed UGC on Google Sites:
- Once you copy your embeddable widget code in EmbedSocial, log in to your Google Sites account;
- Navigate to the page where you want to embed the widget;
- Use the ‘Insert’ tab in Google Sites and choose where you want to place the widget;
- Choose ‘Embed‘ from the menu and paste the copied code in the dialog box;
- Click ‘Next‘ and then ‘Insert‘ to finalize the embedding.
How to embed UGC on Elementor?
Here’s how to embed UGC in Elementor:
- Log in and navigate to the page where you want to add the reviews;
- Tap an empty section and choose the ‘HTML’ block from the left ribbon section;
- Drag and drop it on the page and paste the widget code in the empty field;
- Update and publish the page to see the live widget.
How to embed UGC in Notion?

Here’s how to embed UGC in Notion:
- After copying the widget code, log in to Notion, and go to the relevant page;
- Type the /embed command, and from the dropdown, choose the ‘Embed’ option;
- Paste the URL and click the ‘Embed link’ button to add your reviews to Notion.
How to embed UGC on HTML websites?

Here’s how to embed UGC on HTML sites
- Copy the EmbedSocial widget review from the ‘Embed’ tab in the top-left corner of the Editor;
- Open the HTML file of your website, which could be either a new page or an existing one;
- Paste the copied EmbedSocial embed code where you want the reviews to display.
Video guide: Embed YouTube Channels by following this guide
Instead of going through the steps above, watch this brief video guide on embedding YouTube channels:
Conclusion: Embedding a YouTube channel offers a lot of value for your customers!
Embedding a YouTube channel works best when it’s treated as a system, not a one-time embed. That’s where social aggregator tools like EmbedSocial change the game.
With EmbedSocial, your YouTube channel stays automatically updated, loads fast, and adapts to your site’s design without any coding expertise or custom codes. New videos appear instantly and automatically, layouts stay consistent, and your content never goes stale.
More importantly, you can place your videos where your conversions happen, such as product pages, landing pages, and blogs—all without sending users back to YouTube. That means higher engagement, longer sessions, and better use of the content you already create.
So, connect your YouTube channel once, reuse it everywhere, and let EmbedSocial turn your YouTube content into a permanent growth asset.
FYI: You can automatically embed a YouTube widget with a social media aggregator, bringing your website to life with fresh content.
FAQs on embedding YouTube channels on website
What’s the easiest way to embed a YouTube channel on my website?
Using EmbedSocial is the fastest option, as it connects your YouTube channel once and automatically displays new videos across your site.
Can I fully customize how my embedded YouTube channel looks?
Yes. EmbedSocial lets you control layouts, spacing, branding, and video order so the channel blends seamlessly with your website design.
Will embedding a YouTube channel with EmbedSocial affect site speed?
No. EmbedSocial uses optimized loading, ensuring videos don’t slow down your pages or harm performance.
Can I reuse the same embedded YouTube channel on multiple pages?
Absolutely. With EmbedSocial, one connected channel can be reused on unlimited pages without re-embedding or duplicating work.